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Many popular features and concepts from the consumer web (from platforms such as Facebook and Twitter) are making their way into the enterprise.  But what do organizations need to know about making these initiatives successful, and how can they adapt?  Smarter businesses are at a turning point in recognizing that these new tools can bring positive disruption to how our employees, work, communicate, engage, and collaborate.  

Emergent collaboration is opening previously nonexistent channels of communication and breaking down barriers within corporate organizations as large businesses discover its advantages. But even the best intentions - to improve collaboration and execution in the workplace - must deal with human and social realities. Dramatic corporate culture change often doesn’t occur quickly or seamlessly in companies with legacy structure and roles. How can this process be improved?

Join us to get an inside peek at the changes happening within large companies due to the global adoption of new and collaborative platforms. We'll ask our panel of business leaders:

  • What is the business value and what business problems are being solved?
  • How can organizations get started with all of this?
  • What are the most difficult challenges to horizontal and vertical collaboration?
  • How does collaboration lead to better execution?

About the Panel:



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Jacob Morgan

Jacob is the principal and co-founder of Chess Media Group, a management consulting and strategic advisory firm on employee, customer, and partner collaboration.  Jacob is also the Amazon best-selling author of The Collaborative Organization- the first comprehensive strategy guide to emergent collaboration in the workplace.  The book has been endorsed by leaders such as the former CIO of the USA, CIO of ManpowerGroup, CEO of Unisys, CMO of Dell, CMO of SAP, and dozens of others.  Jacob blogs at Social Business Advisor and can be found on Twitter @JacobM.  He loves to travel and is an avid chess and racquetball player!

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Dion Hinchcliffe

Dion Hinchcliffe is a well-known business strategist, enterprise architect, book author, and blogger. He currently works with the leadership teams of Fortune 500 and Global 2000 firms to devise strategies to help them adapt their organizations to the challenges and opportunities of the 21st century. . He has extensive practical experience with enterprise technologies and he consults, advises, and writes prolifically on social business, IT, and enterprise architecture. Dion is particularly well known for his thought leadership in Enterprise 2.0, business agility, cloud computing, SOA, and Web-Oriented Architecture. He is a widely followed commentator and industry analyst for ZDNet, InformationWeek, the Collaboratory, and elsewhere. Dion still works in the trenches with clients in the Fortune 1000, government, and Internet startup community and is currently Executive Vice President of Strategy at Dachis Group. He is also a frequent keynote speaker and is co-author of two books on 2.0 subjects including Web 2.0 Architectures from O'Reilly as well as the just-published Social Business By Design (John Wiley & Sons, Spring, 2012.