
Despite some fierce competition from my Twitter-bashing provocation, the
most read post on SMT over the last week belongs to
Danny Brown, a transplanted Scot who now lives in Canada where he is the owner and Managing Director of Press Release PR, a boutique agency that provides search engine optimized press releases and SEO-friendly web content for the commercial and consumer market. His
Ten PR People to Follow on Twitter had more than 2500 reads last time I checked which makes easily him our Blogger of the Week.
Danny brings a wealth of knowledge of corporate knowledge to his work. He spent his early marketing career in telecommunications at British Telecomm, one of the UK’s leading companies, and was responsible for over £10 million worth of business contracts. He was an integral part of the team that introduced Business First, a specialized service that resulted in over £100 million of new business.
In addition to his PR and marketing background, his freelance career has included the position of Feature Writer for Indie Music at Suite101. He is also a regular contributor to MOD Magazine, Indie-Music.com, FIVE Magazine, ChildLine Magazine, Associated Press, Toronto Exclusive Magazine and more. Danny has also written the official biographies for Israeli indie band missFlag, and DC rapper Rickaine.
He has guest authored at leading web and search marketing site
Web Analytics World and is a blog partner of the
WebProNews and
iEntry business networks. He is also a regular contributor to the
Dad-o-Matic project.
Danny has been blogging on and off for over five years but says it is only in the last 12 months that he has concentrated more time on it. His
blog looks at the impact of social media on both individuals and businesses; how the PR industry can utilize it; and the tools and applications that make the medium so open-ended.
"Social media can be one of the most effective marketing tools for any brand - if used correctly," he says. "Businesses need to learn how to interact better with their listeners to truly get the most from social media. That's where it's up to the proponents of the medium to help others understand it, without evangelizing too much about it at the same time."