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Travail collaboratif et gestion des talents

April 21, 2009 by Anthony Poncier

Cette présentation explique comment aligner, business, RH et médias sociaux. Cette présentation de Knowledge infusion insiste avant tout sur les changements de pratiques et de cultures liés à la mise en place d'une entreprise 2.0, que ce soit pour les SI, le business model ou la gestion des ressources...[read more]

Cultivez votre identité numérique : plus de 14000 visionnages !

April 21, 2009 by Emilie Ogez

Voici quelques statistiques surprenantes concernant l'ebook Cultivez votre identité numérique que Sylvain vient de me communiquer. C'est surprenant ! En ajoutant celles du lancement on obtient : 14053 visionnages (1522 directement sur Issuu) 116367 pages vues L'ebook est dans le top 5 des ebooks les plus consultés...[read more]

Online Reputation and Brand Management Starts with Identity

April 21, 2009 by Brian Solis

As I've written over the years, in the era of the Social Web, we are all brand managers. While I spend a significant portion of my time sharing the importance of listening and observing to noteworthy conversations and the enveloping cultures that define relevant online communities. When it comes to participation and engagement however,...[read more] A very cool URL shortener

April 21, 2009 by Matthew Chamberlin

Every once in awhile on this blog, I try and throw out a helpful tip or link to something that I have found during my never ending mining expeditions across the Internet. There are several URL shorteners out there, but I think separates itself from the pack for a couple of reasons. (By the way, is the URL. There is no .com...[read more]

Are corporate communicators hopeless in social media?

April 21, 2009 by Amy Mengel

Have you ever had an experience where someone says something that makes you immediately cringe, but you also know that they're at least partly right? I had that reaction a week ago listening in on Social Mediasphere TV, Jim Turner's weekly show on Ustream. His panelists included several social media rockstars, among them Amber Naslund....[read more]

Top 10 Ad Agency New Business Articles

April 21, 2009 by Michael Gass

It's always interesting to see what post create the most interest. Your blog's analytics can teach you what your audience's interests are, what resonates and is appealing to them. They are your ultimate judge and jury. Post titles are an important element in creating interest and the quality of the copy will determine how viral your...[read more]

Is Pizza Hut's Twintern Job Post Ethical?

April 21, 2009 by Tom Martin

Yesterday the NY Times published a story about Pizza Hut's quest to hire a summer Twintern -- an intern that would spend the summer handling Twitter for Pizza Hut. I found it odd, especially coming on the heels of the Domino's fiasco. So I asked around Twitter to see if anyone else thought it a good or bad idea. There was a good range...[read more]

Wisdom Of The Crowd Or Joke Of The Crowd?

April 21, 2009 by Dave Fleet

Last night I attended a presentation by Tom Purves entitled How “Augmented Reality” and the Mobile Web Changes Everything. One part that stood out for me, and really got me thinking, was the issue of how applications can leverage the “wisdom of the crowds” rather than being the victim of the “joke of the...[read more]

Top Ten Reasons Why Your Content Marketing Strategy Fails

April 21, 2009 by Valeria Maltoni

It is better to fail after trying something new, than to fail because you're not even trying. The definition - content marketing is a marketing technique of creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience - with the objective of driving...[read more]

10 ways to maximize your blog's ROI: Part 8, skills development

April 21, 2009 by Rob Cottingham

Social media should be a no-brainer. After all, it's all about conversation and relationships - and in fact our conversational instincts can serve us well in blogging, podcasting, social networking and other social media channels. Instinct alone, however, won't suffice. You need skills, knowledge and experience to succeed in social media...[read more]

Seesmic Desktop for Twitter Management

April 21, 2009 by John Jantsch

This content from: Duct Tape Marketing Seesmic Desktop for Twitter Management If you're even a semi frequent twitter user, you've probably heard or maybe even use a 3rd party desktop application to manage your twitter account - I mean, going to to tweet is so very last month. I've been using tweetdeck so far because it allows...[read more]

Is it Stupid to Be Trusting?

April 21, 2009 by Charles Green

The ever-catchy Seth Godin  highlights an ad for the new super-exclusive Visa Black Card.  So rare it’s made of carbon.  So elite that it’s limited to just you, and 2,999,999 of your closest friends. It screams exclusivity right through the mass media it’s advertised in.   Nicholas Kristof reported last month...[read more]

5 Ways to Gauge Your Sales Managers’ Coaching

April 21, 2009 by Jonathan Farrington

The JF Guest Author Spot   Steven Rosen In my last post I told you about my lunch with a VP of sales who was frustrated because the members of his sales management team were focused so exclusively on results that they neglected the care and feeding of their salespeople. That executive sees the role of the sales manager as...[read more]

Why Search Engine Rank is Important

April 21, 2009 by Ari Herzog

The owner of a self-described Seattle-based search engine optimization company, Wesley LeFebvre, writes on the “about” page of SEO Rankings that he created the blog to offer you strategies to increase search engine traffic to your website. With one blog post so far, I wait to see what he does with it. I raise Wesley's name...[read more]

Facebook copies Twitter again, Facebook is doing everything wrong

April 20, 2009 by Freddie Laker

Last month, Jason Calacanis wrote he'd pay $250,000 to be listed as a Twitter “Suggested Follow” for two years. Getting on Twitter's “suggested” list can drive hundred of thousands of people to follow a Twitter feed. Facebook has taken notice, and this weekend has started recommending Facebook fan pages of some...[read more]

Twitter apps with the most followers

April 20, 2009 by Chad Richards

Twit and tweet have become two of the most popular words in Web language lately, it seems. Twitter has so many applications developed to make it more accessible and convenient for followers, it's hard to keep track anymore.To make social media life a little easier, I've compiled a list of the Top 20 Twitter Applications and written a one...[read more]

This is your brain. This is your brain on Twitter.

April 20, 2009 by Greg Verdino

It might be an overstatement to say that Twitter would blow your mind, but I think it might be fair to say that the work of University of Wisconsin-Madison doctoral candidate Adam Wilson will.  Adam and a network of others have been working on a brain-computer interface that will allow people to, among other things, tweet hands-free...[read more]

Change recession tactics; become an agent of optimism

April 20, 2009 by Josh Gordon

 It's time to start talking about recession end game strategies for your clients. Now that there are encouraging economic signs, your job is to share documentation of them, share optimism, and then ask the killer question, "What will your company be like when the recession is over? Here is something to share:...[read more]

Sales Stimulus: Finding the Power in a Sales 2.0 Environment

April 20, 2009 by Jill Konrath

Josiane Feigon is presenting May 7 teleseminar on Selling to the People with the Power to Buy as part of the upcoming Sales Stimulus Package - an intensive two-week program to help you get more prospects in your pipeline - quickly!Click to learn more about the Sales Stimulus Package now.According to a recent study that surveyed more...[read more]

Twitter : entrevue à certains médias

April 20, 2009 by Michelle Blanc

La semaine dernière la célèbre Oprah est devenue Twittereuse. Nous pouvons donc d'ores et déjà affirmer que Twitter sera mainstream. Mais ce n'était certainement pas le cas il y a un mois, disons. D'ailleurs, de récentes statitistiques de MarketingCharts disaient que c'était plutôt...[read more]