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product manager

The Major Disconnect Between Brands and Consumers When It Comes to Social Media

December 22, 2011 by Steve Olenski

A survey conducted by the Chief Marketing Officer (CMO) Council and Lithium, a social media tech firm, revealed a huge divide between what marketers think consumers want vs. what consumers really want when it comes to social media.[read more]

Blame Your CEO - Not The Economy

February 21, 2009 by AxelSchultze

The "Macro Economic Landscape" (don't you love to use that term) is in a devastating situation. Your business results suck.Make your own test to figure it out (see below). You wonder why? You work so much harder - you do more cold calls than ever. You send out more email marketing in a month than just 5 years ago the whole year. You...[read more]