About Social Media Today
ebooks
Pre-order WTF and Get a Silver #EndofBusiness Bookmark
I just learned that What’s the Future of Business is just about to start shipping! I’m so excited to share my new book with you. I put a lot of time and passion into writing what I hope is nothing less than an easy-to-ready, convincing but also helpful book.[read more]
Tips for Creating an Ebook
Ebooks are popular because the person buying the book can, usually, download it right after they buy it. There is no waiting for the book to be shipped. Even traditional book outlets, such as Amazon, now carry ebooks.[read more]
How Do E-Books Fit Into Your Marketing Mix?
There are plentiful examples that prove marketing with books—especially e-books—isn’t just for self-published authors. It’s also a tactic that can build user trust for companies across a variety of industries. A book of short articles, for example, could increase subscriptions for a custom publication (digital or print). A “marketing how-to” book could build brand awareness and trust for an advertising agency.[read more]
The Best Kept Secret in Social Media
Launching an ebook is a scary process. When you finish spilling your blood across the pages, sharing your expertise and experiences, there is a unique product ready for public consumption. The work that went into your manuscript is only the beginning. The next step, marketing your guide, is the hardest part. At least, it was for...[read more]
10 Sure-Fire Ways to Maximize Your Online Distribution Channel
David FinchIt doesn't matter what venue you choose to attend, there's a common question that someone will be asking, “how do I get more traffic to my web site?” Which is often time followed up by the second question, “how can I make more money with my web site?”The answer to these types of questions aren't found...[read more]
Ebook Authoring Tips: How To Format Your E-book
One of the strategies I encourage attendees of my workshops or programmes to adopt is the creation of audio tutorials, special reports, white papers or e-books which they can use on their business blog or website to attract people to register for their ezine or newsletter. E-books continue to be a popular marketing tool to attract more...[read more]
Move Over Kindle: Here Comes the Chinese E-Book
By Dennis D. McDonald So you're still reluctant to curl up with a nice, cute, cuddly electronic book? Does the Kindle leave you cold? Are your kids developing backaches while laboring under 50+ pounds of graphics-intensive textbooks in their school backpacks? Maybe salvation is here. Read what Seema Sindhu wrote in Digital publishing...[read more]
“Content marketing is fundamental in contemporary times. Journalists and English graduates now has more opportunities to display their expertise. Content creation in the Internet has come to stay and it is not going anywhere too soon.The sooner these graduates adopt to this reality the better. The Marketo post – “Journalism and English Degrees Are Not Dead: The Rise of the Content Marketer” ...”
“Item #1 is quite a familiar situation for me when dealing with current and potential clients. There's a definite need to understand that social buzz does not equate to success. There may be some that create a viral content or image to promote business, but that do not last long; thus, should not be considered as a "point" for success. There are requirements for building relationships after all. ...”