About Social Media Today
reputation
Gun Toting Kids Can Really Wreck Your Online Reputation
No matter how careful you are at protecting your own social media image, you can be brought undone by your friends and family. Read how best to protect yourself from embarrassing and damaging "friendly fire"![read more]
Measuring Twitter's reputation
Twitter has announced - to much fanfare and discussion - that it wants to build a reputation ranking system for its users in order to bring more credibility to its trend and search tools. In fact, Twitter trending has been one of the hottest topics on - Twitter. ...[read more]
Online fundraising... reputation matters
Hot on the heels of David Armano's successful and generous #Daniela outreach, I'm seeing charity requests start to crop up for all kinds of causes. Simultaneously, reports of phishing online and Ponzi schemes offline are on the rise as well. Reputation matters. This brings numbers come into play, i.e. friends and followers. Links...[read more]
A Case for Social Discrimination
About a year ago I created my very own store on Amazon. I had a bunch of books I'd never gotten around to reading and just wanted to get rid of them. As each order would come in I would diligently package my books and drop them in the mail. Then I would notify the recipient that their book had been shipped—all on the...[read more]
Crucial Conversations
In their book, Crucial Conversations, Kerry Patterson and three other authors discuss "tools for talking when stakes are high."Crucial Conversations applies to vocal conversations, but I wonder how it can apply to social media and online conversations. These crucial conversations they are bent on fixing are described as "a...[read more]
Reputation death by social media poisoning?
A little SEO-related reading will temper any naiveté you may harbor about how social media will make marketing everywhere all clean and shiny. While the advocates promote transparent, honest, personal new ways, someone else is figuring out how to game the system. Rand Fishkin just introduced a new term for a very distasteful idea...[read more]
Social Media Today
“Hi Jim,Thanks for the write-up! Our technology sits on the retailer's entire site, including their checkout success page so some of the data may not be what's expected but is based in reality. Moral of the story is, every retailer needs to measure their sharing experience more closely to figure out what works for them so it can be optimized as it is dependent upon vertical and their ...”
“Hi David, thank you for the article. I'll be ordering your book! In the meantime, could you just clarify one point?: the distinction between "citation (where your website and brand are mentioned) and interaction (how your website is linked to)". I would have expected that interaction would mean also user interaction with your content, such as comments on a blog post, +1 on Google Plus, ...”