About Social Media Today
social banking
Social Media in the Banking Industry (Case Study)
In the banking industry, there are many who are either worried about how public pages like Facebook will affect customer security or simply don’t know how to get started in the social media space.[read more]
Case Studies: Retail and Investment Banks Use of Social Media
How some retail and investment banks are adapting themselves to cope with the challenges of social media within their legislative framework.[read more]
A Guide to Managing Social Media Engagement for Financial Organisations
Financial organisations can reap great benefits from using social media to connect with customers, according to a new white paper from social media management agency, eModeration. The paper, ‘A guide to managing social media engagement for financial organisations’ outlines the benefits of social media and provides suggestions and examples as to how the industry can use social media without breaching strict regulations.[read more]
How “Social” is Your Bank?
This entry is part 5 of 5 in the series Social Strategies The banking industry is missing out on a huge opportunity to transform itself from a transactional model to an engagement model. Banks make money on our deposits, our transactions and lending us money. The economic models for banks are old and subsequently there is little...[read more]
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