viral content

viral video failure

Developing, producing and successfully launching a viral video campaign is equal parts inspiration and orchestration, and based on my 7 years of running a creative agency that makes videos, here are some of the things that keep them from getting off the starting line or fizzing out along the way.[read more]

viral video content

If you still have not heard of the Harlem Shake you must be living in a cave. Who were the initial communities behind this mega-trend? SocialFlow took a look at 1.9 million tweets during a two-week period that included the words ’harlem shake,’ or some versions of it.[read more]

With some effort, a lot of excitement can be created around St. Patrick’s Day. Provide entertaining content that triggers readers to feel emotional engagement with your business and the holiday. Embrace the parades and leprechauns, but don't stray too far from your industry.[read more]

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On the night of December 12th, 2005, the Saturday Night Live comedians Chris Parnell and Andy Samberg recorded a rap song about mundane activities like eating cupcakes and seeing a Saturday matinee of Chronicles of Narnia. It became the first viral video on record.[read more]

The Harlem Shake has taken over social media and the world, and it shows no signs of stopping anytime soon. But just what does it take to create a viral video that will be seen by millions? Here are five key elements that helped the Harlem Shake craze catch on.[read more]

Beck's new album successfully merges music with social media. Rather than simply tweeting about the release of his new album, posting information on Facebook or uploading song samples to his website, Beck has taken social media sharing to a new level.[read more]

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What do The Oatmeal, Cracked.com, CollegeHumor.com, and I Can Has Cheezburger? all have in common? Well, they all burn precious time that I could have used to write articles, that’s for sure. They’re funny, engaging websites, and, more importantly, they’re viral stuff.[read more]

Have you ever been at the center of a viral content outbreak? The signs of a viral content outbreak can include tweets in the thousands, trending on LinkedIn Today, features on industry websites, such as Socialmedioplous, and exponentially boosted website traffic.[read more]

In my view, Gangnam Style was like a lightning strike that lit the present-day Internet landscape, revealing the potential its ecosystem had accumulated over the past 10 years.[read more]

Jonah Berger, Associate Professor at the Wharton School of Business talks about a study that was conducted with the New York Times to find out what makes certain bits of content shared more than others. The video below will explain the results of what they found.[read more]

Have you ever had this scenario unfold? You've just created some amazing content, everyone that you've shown it to absolutely loves it and can't wait to release it into the wild that is the web. You throw it on your micro-site, company website or blog and wait for the inevitable take off. After all the content is great and that's all...[read more]

I found the post through a link on Facebook and thought it was outstanding. I'm frequently asked the question “how exactly do you create content that goes viral?” I always try and explain that while it isn't lightning in a bottle, it isn't something exactly formulaic either. I'll usually start answering the question by...[read more]