management posts, articles, and infographics

Manager and Leader, Not Always Synonymous

April 18, 2012 by Stephanie Gehman
with 442 views

While leaders can be managers, managers aren't necessarily leaders. [read more]

Beware the 3 P's: Pinterest, Path and Privacy

February 10, 2012 by Paul Fabretti
with 1,836 views

What we know as privacy has changed immeasurably from just a year ago and whilst we are increasingly comfortable with both the quantity and nature of what we share and when, the commercial thirst for using personal data for financial gain has the potential to bring the whole personalised web pack of cards falling down around our ears. [read more]

Obama 2008: Using Agile + Lean Marketing to Elect a New President

June 20, 2011 by Rohn Jay Miller
with 266 views

"I was blown away. Looking back, what I think we were doing is a lot like Agile management. What time we spent organizing was done in a Scrum zero meeting, getting alignment and empowering each team member. Everyone walked out of the meeting as I like to say, 'highly aligned and loosely coupled.' Like a Lean start-up, we had just followed the rule, 'Nail it, then scale it.' " [read more]

What Page Tagging In Facebook Photos Could Mean For Brands

May 17, 2011 by Alex Smith
with 2,474 views

Facebook has just introduced a new element of functionality that will allow page presences to be tagged in images on the network. For example, a picture of a certain brand of chocolate bar being eaten by a fan could be tagged with that brand’s page, or a picture of a celebrity could be tagged with their fan page. This article outlines what this change could mean for pages; branded pages in particular. [read more]

STOP! It's Not "Social Media!" It's "Social Networks"

April 19, 2011 by Rohn Jay Miller
with 4,003 views

"Social networks" are the new world we're building, and we should use that term--not "social media." The problem? There's a generation of senior executives who see the word "media" and think "reach and frequency" and "command and control." And then they get cranky when the "social media" doesn't "perform." Call them for what they are! "Social networks" and they'll start to get the idea. [read more]

Creating the perfect Facebook event – Part Two

February 28, 2011 by Alex Smith
with 1,490 views

This is a great opportunity to give the Facebook community in question something to get excited about. If there’s very little information available, for example if it’s a secret event, this section should reflect that, building up some buzz and letting imaginations go wild. If there’s plenty of information that can be divulged, get it out there and give the invitees something to talk about. [read more]

6 Social Media Marketing Goals You May Be Over-Looking

September 9, 2010 by Katie Urbain
with 17,783 views

During a recent re-evaluation of the social media strategy of our car dealerships I had an a-ha moment. Maybe I already knew it, but it did not come to me in the same scope as it has at this moment. Business is Business is Social All businesses have a business goal in mind when using social media. They are putting time (money) into... [read more]

How To Tackle Negative Comments While Managing Community In Social Media

September 9, 2010 by Pervara Kapadia
with 5,324 views

Hi Folks, do you work as an Online Community Manager? Do you often receive the negative remarks of some person whom you have not known in a long time? Well you do not have to be a community member to receive negative feedback / response or a comment. You could have subscribed to a site and there you have someone creating a high... [read more]

Why passion is vital to be a successful Community Manager

July 9, 2010 by Blaise Grimes-Viort
with 3,548 views

A Community Manager cannot be successful without passion, as the role requires a drive to be able to push through difficulties and setbacks inherent with managing interactions between humans (it’s a bit like herding cats). When your life is being taken over by people who need you all hours of the day and night due to the elasticity of... [read more]

Community Managers: How to Develop Passion for Your Community Topic

July 7, 2010 by Blaise Grimes-Viort
with 5,261 views

As a Community Manager, it helps if you have a genuine passion for the topic of the community you are building. However, sometimes you may be asked to work on one in a field you are less knowledgeable about, if at all.With a well-cultured passion, you will find it easier to work the hours necessary to maintain your community and support... [read more]

Is Your Boss a Vampire?

September 4, 2009 by Rich Nadworny
with 499 views

This is what happens when you watch too many episodes of True Blood and read too many great Harvard Business blogs: You start seeing connections. And I'm starting to see them between leadership and otherworldly creatures.Actually it was an old colleague of mine who introduced me to the concept of Vampires. She didn't believe in the live... [read more]