Google

Questions about Google's Penguin update? / shutterstock

Last week Google’s Matt Cutts announced that Penguin 2.0 is a couple of weeks away, so if you’ve been partaking in black hat SEO tactics, it’s time to stop. Listen up and follow these steps to make certain that your site is safe and your ranking doesn’t get slammed.[read more]

Right now Google has one of the best long term visions compared to any other major company. What is this vision? Well, it’s to slowly corral each internet user (so basically, everybody) to think of Google not as only a piece of the internet, but the internet.[read more]

Here's a Google+ cheat sheet to keep handy and get the most out of every post. This cheat sheet breaks it all down from post anatomy, notifications, style options, photo editing and more![read more]

This week, developers and tech-geeks nationwide met at the annual Google I/O Developer Conference in San Francisco for three days of product plans, apps, and updates galore. Google added 41 new features to their social network darling, Google+.[read more]

Instead of relying on exclusively on locks–and waiting for the new locks to be installed—companies need to invest in proactive monitoring to complement the locks. Just like in the physical world, this virtual “police force” looks for suspicious patterns and attempts in the neighborhood and, by learning how the criminals behave across multiple locations, can stop them before they even reach your door.[read more]

Search marketing is the defacteo route to market for the vast majority of retailers attempting to grow revenues. The question is, however, is; is there a better way? A smarter way to get ahead of the curve and future proof your strategy away from a complete reliance on Google dollar? The answer is undoubtedly ‘yes!’[read more]

Yahoo has been struggling to regain the search users it once had in the past, but it has certainly been an uphill battle for the search engine that controls just 12 percent of search traffic. Bing and Google have easily pulled ahead, and even with a new CEO and a new look, Yahoo just hasn’t made headway.[read more]

Any serious foray into the Google Cloud should begin with the adoption of the company’s flagship browser, Google Chrome. With a reported 37% of global web browser usage, Chrome is the most popular web browser on the planet. According to Google, this is because it offers speed, simplicity, and security.[read more]

When you publish your blog post, ideally you want Google to index it and send you relevant traffic for free! But to get that traffic you need to help Google so the content is indexed correctly–and that means your blog content needs to be optimized so that Google can more easily discover it. Translation? Blog visibility and website traffic.[read more]

Google+ & Facebook

Back in the beginning of May, I wrote about Google+’s dramatic growth, which saw a 33 percent increase in users since June of last year. Recent news shows that their time-on-site numbers are improving, but at the same time, so are Facebook’s.[read more]

One example for instance is that Google is highly likely to clamp down on miss-spellings and poor grammar. Word processors show us how easy it is for an algorithm to spot bad writing and incorrect spellings, and so it’s safe to presume that Google probably knows how to do this too. More to the point though, we also know that Google wants to pair visitors with high quality, well-researched content that preferably comes from recognized brands and real corporations.[read more]

Image courtesy of terrypresley, Flickr.

We guess Scott Adams put it best when he said “It’s a wondrous human characteristic to be able to slip into and out of idiocy many times a day without noticing the change or accidentally killing innocent bystanders in the process.”[read more]

Webmasters deserve everything they get. There, I've said it. If you've had a penalty from Google you deserve it. If you've had a penalty since Penguin hit last year for the first time then you not only deserve it, you're being very cavalier with your business.[read more]

A successful SEO campaign includes a Google+ strategy, yet many companies are still not thinking about Google+ as such a crucial aspect for SEO. Your typical social media benefits are obvious—on-site engagement, targeted messages, connections and referrals, etc.—but the benefits in terms of ranking on a SERP are still being ignored.[read more]

Google Now has finally come to the iPhone and iPad. In an officlal blog post, Google announced that the popular app and service, previously only available to Android users, is now available on the iOS platform as part of an update to the Google Search app for iPhones and iPads.[read more]

Online communities for the anonymous

To date, social media has been used for one primary purpose: self-promotion. This has meant that online spaces that leverage the benefits of anonymity have been neglected. Now a small but growing number of sites are moving in the opposite direction -- prizing anonymity over fingerprinting.[read more]

One of the trickiest parts of link building is keeping all of those links consistent. You want to always make sure your links are on reputable sites, and you want to always make sure that the links remain intact even years after they have been published. Unfortunately, links can go bad quite often because links are hard to manage.[read more]

inspiring content marketing

For many, it’s hard enough to produce valuable content with passion day in and day out. Great content marketing stands to benefit from a team effort and a team needs something in which to believe.[read more]

Hacktivist group Anonymous

With the recent controversy over a bill to increase cyber security, called CISPA, businesses have the right to hand over your information to the government. This leaves your actions and privacy vulnerable to prying eyes, while businesses are free to share data. Is this fair?[read more]

Google power

The biggest mistake made by small businesses when it comes to Google Adwords is just setting up a campaign and then leaving it alone. You need to be constantly tweaking your campaigns to get the most from them and that’s where linking to Google Analytics can help.[read more]