KLM posts, articles, and infographics | Social Media Today
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Social Media In the Sky: KLM 'Meet and Seat' Program

February 20, 2012 by David Meerman Scott

My friend Gerard Vroomen, who lives in Amsterdam and flies KLM frequently, alerts us to KLM Meet and Seat. Gerard (who tweets at @gerardvroomen and has an excellent blog) is a co-founder of Cervelo, the premier high end racing bike company. He built his company by focusing on a great product for his buyers (including road racers and...[read more]

Using Twitter to Help Airline Passengers

December 27, 2011 by David Petherick

How social media has changed the way every business must think about real service and how their business competes.[read more]


Window Seat? Aisle Seat? Interesting Seat?

December 19, 2011 by David Amerland

In the boldest yet social media experiment Dutch airline, KLM, wants to let passengers pick their own seats using social media connections as an aid.[read more]

Why Twitter Is NOT Stupid and Why You Should Care

May 4, 2011 by Eric Goldstein

The author follows up a rant on the stupidity of Twitter as a platform with a list of Twitter's powerful assets. It's all about appropriate use - making contacts, doing research, taking advantage of its portability.[read more]