Storify
Are Social Media and Community Management the Same Thing?: Notes from AOL and Internet Week New York
On Tuesday AOL hosted a Social Media Salon for Internet Week New York where the differences between social media and community management were discussed.[read more]
5 Cool Content Curation Tools for Social Marketers
Image courtesy of Thomas Forsyth, Flickr
In the age of Information, the ability to “curate,” or gather and arrange content, becomes one of the most important skills you can have. After all, the information is out there for everyone to see. What makes you stand out from the crowd is how you locate and present it.[read more]
Content Marketing That Works: Just-in-Time Vs. Planned [Storify]
During April 2nd's #SMTLive webinar, almost one thousand tweets went out into the twittersphere discussing "Content Marketing That Works: Just-in-Time Vs. Planned" and below are some of our favorites. Tweets ranged from quoting the panelists, to engaging with them, to listeners actively helping each other out with valuable resources.[read more]
Infographics, Images, and the Value of Impressions [Storify from 3/26 Webinar]
During our webinar yesterday for #SMTLive, hundreds of tweets flew around discussing "Why are Visual Features Vital to Social Marketing?" Tweets ranged from quoting the panelists, to engaging with them, to listeners actively helping each other out with valuable resources.[read more]
[Storify] Social Media Today Covers #SXSW
We Storified ours and some of our contributors' experiences at SXSW in 2013. Get a glimpse into some of the events through tweets from the conference and some of our highlighted posts.[read more]
Easy Social Media Content Creation
Photo by JanneM via Flickr
Here are a few tools that any marketer can use to get a daily resource for industry topics and trends from both businesses and individuals to share with their own network. Tools like these are free and easy to use to target trends and create content that can be good to share with your growing social community.[read more]
The Next Big Thing? Social Lead Curation
You hear that word a lot. There's even an entry in Wikipedia for Digital Curation: Digital curation is the selection, preservation, maintenance, collection and archiving of digital assets. But what does that mean to you, as a social media user, marketer, business. Is there a such thing as "Social Curation." It is starting to emerge. In a recently article on ReadWriteWeb, Jon Mitchell writes about Storify, and how during recent #OccupyWallStreet events, startup Storify became the go-to site for news, because of it's unique ability to curate social news in one place. But what is Social Lead Curation?[read more]
Can Stories Be Data?
"Your numerical data can tell stories, but can stories be data that leads to continuous improvement? Do numbers only matter? There are lots of debates in the amazing world of measurement and learning."[read more]

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“I think the interesting thing to note here is that mastering social media is not the same as mastering social media marketing. 10,000 hours on social media will not necessarily make you a master in marketing via social media, yet getting the training and experience necessary to become an expert at the marketing aspect is difficult because there is no one out there really teaching it.”
“I think Mayer is actually doing a great job of injecting Yahoo back into the conversation by making it a "hot topic" again. Full disclosure, I've always liked Yahoo but any property that's been around for that long has to fight against the perception that it's outdated, lest it be resigned to the dustbin of history like AOL.”