future posts, articles, and infographics

Social Networking in 2012

December 22, 2011 by Dave Higgins
with 1,194 views

I’ll have to change the title of the predictions blog next year to something else, because the hype cycle around all the terms prefixed with the word “social” has run its course. Terms like “social networking,” “social media,” “social gaming,” “social buying,” and so on are now officially redundant and will be replaced by other terms in 2012. Organizations will stop thinking about “social” as a special aspect of their business strategy and realize that, just like the internet and telephony, the collaborative elements collectively referred to as “social” are just another aspect of doing business in a connected world. [read more]

A Conversation about 2011 – 2012 Trends in Social Media

May 15, 2011 by Brian Solis
with 1,839 views

While attending LeWeb in Paris, I caught up with the 99Faces crew to discuss trends in social media for 2011 and 2012. Among the many topics we touched, we spent a fair amount of time exploring the evolving influence of social media on… - Mainstream lifestyle and culture - The rise of curation - Elevating the importance of transparency... [read more]

Web 3.0 – Let’s Find a New Title…

April 21, 2011 by Martin Meyer-Gossner
with 381 views

Many web evangelists are sharing their views about the future of the next web these days. What will The Web 3.0 be, and how will it be named? For years people have foreseen The Semantic Web. Some might say, it is The Mobile Web, and know how to illustrate the opportunities (i.e. Augmented Reality) in their video. [read more]

Predicting the Future of Social Media

March 2, 2011 by Austen Mayor
with 1,308 views

Creative, new and shiny interfaces will compete with the big established social tools because within the social sphere, when something catches on, users continue to adopt it and share. Innovative entrepreneurs will prevent a monopoly in social media, so we will be left with a vital variety. [read more]

The Future of Social Media

February 23, 2011 by Austen Mayor
with 6,266 views

Can we forecast the future of social media? What about going out on a limb to illustrate innovative ways of seeing this field? Chris Brogan just posted “The Future of Media”, but it was not his intention to talk about the future of human connections between those media. In this post, I am going to use a few case studies to point out that right now is the "future" of social media. [read more]

The Futures of Social Media

November 8, 2010 by Jonathan Salem Baskin
with 2,813 views

For those of you who read this blog, you know that I am regularly befuddled when it comes to exploring the functionality and efficacy of social media. It's not that the practices are particularly complex or vague; rather, it's often the practitioners who are both, combining a confused emotional need to have their beliefs confirmed with... [read more]

Twitter's Fundamental Change for the Worse

July 28, 2010 by Jay Dolan
with 3,763 views

Twitter plans to introduce media into the Tweet Stream. This is the worst idea in the history of Twitter. For now, let’s ignore the fail whale problem. Even though we know the server load will only increase exponentially as the stream has to distribute hundreds of images and videos along with text, let’s ignore this for the greater... [read more]

Twitter In A Corner - Facing Huge Challenges

July 23, 2010 by Robert Bacal
with 2,027 views

It's easy to consider Twitter a success, particularly if you don't look at it as a business, but it's facing some critical issues and Catch-22's that may endanger its existence over the next 12 months. The fact that it has not turned a profit yet, and the business need to start providing return on investment for its investors, puts it in... [read more]

The Hybrid Theory Manifesto: The Future of Marketing, Advertising, and Communications Part Three

July 16, 2010 by Brian Solis
with 916 views

Part Three of Three Nicheworks are highly coveted or soon will be as no brand is an island. Attention and interests are focused within social streams and as individuals are empowered to define their online experiences, connecting the dots proves pivotal. If conversations are markets, nicheworks represent the glue that binds... [read more]

2020: Personal Brands and Social Media

July 8, 2010 by Daniel Schawbel
with 2,079 views

I think it’s safe by now to say that social media is here to stay. It’s not a fad anymore. In fact, to many in the industry, social media is the gateway to a future of seamless social communications that will (get ready for it) re-humanize the Internet. If you take a look back at the evolution of social media, you can see that it’s... [read more]

Profiles - a barrier of Web 2.0 integration

May 19, 2008 by Chris Sparshott
with 256 views

I was talking to a member of the IT press in New Zealand today and I was asked a general question about the trends in Web 2.0. Web 2.0 will really help organizations innovate but it will also throw up a number of challenges. One of the many challenges is Profile management. As our employees and business partners use... [read more]