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Sir Richard Branson invests in new social network, Path!

April 19, 2012 by Mili Ponce
with 1,791 views
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Sir Richard Branson invests in Path, the new mobile-centric social network. Path was created by former Facebook employee Dave Morin in 2010, and the social network surprisingly only allows its members to have 150 friends. [read more]

Beware the 3 P's: Pinterest, Path and Privacy

February 10, 2012 by Paul Fabretti
with 1,836 views
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What we know as privacy has changed immeasurably from just a year ago and whilst we are increasingly comfortable with both the quantity and nature of what we share and when, the commercial thirst for using personal data for financial gain has the potential to bring the whole personalised web pack of cards falling down around our ears. [read more]

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Path: The 'Future' of Social Networking

January 11, 2012 by Steph Parker
with 4,232 views
4

Amidst fear of social media fatigue, those in the digital space have been trying to figure out for months what the next wave of social networking will look like. Then came Path, a mobile social network available only to Android and iPhone users. Though it was first introduced in November 2010, Path's recent jump in popularity is something to make note of. So, why is it so successful? [read more]

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Social Media's SpaceTime Problem for Event Marketing

January 6, 2012 by Bernard Martin
with 1,061 views
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Image by Anne Helmond via author's blog

Facebook's acquisition of Gowalla is a good indicator that something in the works. At first I suspected that the delay in changes to the brand pages on Facebook was a bit of a 'Let's wait & see what Google does with Google+ brand pages" but it looks like it's going to be something more. The Location space is inherently tied to an event time & place space and Facebook gets that. [read more]

A Mid-Year Assessment of Social Networks in 2011

July 1, 2011 by Dan Nelms
with 3,859 views
4

We're halfway through 2011, and a lot has happened in social media. As over 1,000 Social networks fight and innovate to grab their piece of the social networking space, the first six months of the year have included new features, redesigns, acquisitions, and IPOs... But who have been the biggest winners and losers of 2011? [read more]

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