About Social Media Today
chief marketing council
The Major Disconnect Between Brands and Consumers When It Comes to Social Media
A survey conducted by the Chief Marketing Officer (CMO) Council and Lithium, a social media tech firm, revealed a huge divide between what marketers think consumers want vs. what consumers really want when it comes to social media.[read more]
Social Media and Integration Chief Among Marketers' Priorities
57% of marketers plan to increase their marketing budgets this year with a priority on incorporating social media across all channels[read more]
“Social media and other information tools can be a double-edged sword. Maybe a little planning can help you decide whether this is good or not.”
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