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Even More Proof of the Major Disconnect Between Brands and Consumers When It Comes to Social Media

January 6, 2012 by Steve Olenski
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Here's even more proof that brand managers and all marketers are failing to realize the real reason people interact with their brands via social media.[read more]

Why Marketers Need to Get In the Game of Online and Mobile Games

September 6, 2011 by Steve Olenski

"With the number of consumers playing social games and mobile games growing exponentially and the demographics of those playing becoming more and more diverse, marketers need to be at the ready to take full advantage of this burgeoning marketing and advertising platform."[read more]

 
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