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YouTube Marketing


Did You Miss the YouTube Creator Playbook, Too?

September 11, 2013 by Amanda DiSilvestro

Somehow, the YouTube Creator Playbook slipped past me. It turns out that this cool, interactive reference page is the perfect way to learn everything you need to know about YouTube coming right from the source. It even lays out all of the most recent YouTube changes, so it’s a must-use for any marketer looking to get more involved with YouTube.[read more]

A Beginner's Guide to YouTube Branding

January 23, 2013 by Jamie Fairbairn

With so many business-related videos on YouTube, and more being added every day, you need to put some effort in if you want your brand to stand out. In this article I’ll look at five quick tips to help you create a more memorable YouTube presence.[read more]

YouTube for Business: The Ultimate Guide

January 20, 2013 by Niall Devitt

YouTube Image

YouTube is the 2nd biggest search engine in the world behind the mighty Google itself. So there is no doubt that you, as a company, need a presence there. Here’s everything you need to know about YouTube for business to get started.[read more]


How to Use YouTube for Marketing Your Business

May 30, 2012 by Tara Hornor

The difference between a website with videos and one without is a characteristic that is weighed heavily within Google’s search engine algorithm. Including video content will increase the perceived quality of your website and also move your site further up in Google’s search results. Remember also that in today’s social media circles, most companies include videos, images, maps, and blogs in their profile and posts.[read more]

3 Benefits of Answering YouTube Comments on Your Channel

April 3, 2012 by Brian Honigman

It's just as important to respond to the comments of YouTube users on your channel as it is to respond to a wall post on your Facebook Page or a mention of your brand's Twitter account. Here are three main benefits of responding to comments on your YouTube channel.[read more]