About Social Media Today
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When It Comes to Social Media, Consumers Won't Take No for An Answer
Nearly 90% of consumers surveyed said they’d be either somewhat less likely or far less likely to do business with that company in the future if confronted with this... and it involves the word "no."[read more]
Even More Proof of the Major Disconnect Between Brands and Consumers When It Comes to Social Media
Here's even more proof that brand managers and all marketers are failing to realize the real reason people interact with their brands via social media.[read more]
Top Five Things I Resolve to Never Hear a Marketer Say About Social Media in 2012… And Beyond
There are still what I consider a large portion of marketers who still believe social media is a passing fancy; that it’s not here to stay; that people will grow tired of it.[read more]
“I think that Twitter is one of the best ways to market your brand. With the character limit, businesses and marketers can get right to the point on what they are promoting, while using relevant hashtags. Using hastags is a criticical part of the social media marketing process because every Twitter user uses relevant hashtags to look for interests. And then they will be able to see relevant ...”
“Hi Barry,I have been laughing about that chart for two weeks now. You are SO right on! If you think reading it all was tough - and from your excellent summary I can tell you read more of it than even my own father did - can you imagine what writing it was like? Our most important objective behind publishing a TOME of such great length was to give people something to use - not read all at ...”