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best practice social marketing

Brands Using Social Media for Customer Service

July 20, 2012 by Mark McGrath
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Eighteen million (36%) UK consumers have engaged with brands through social media. This figure has doubled from only 19% back in August 2011. Social sharing is big, and not just for the younger generation.[read more]

10 Social Media Failures (and How to Avoid Them) [SlideShare]

July 12, 2012 by Andre Bourque
0

To learn what doesn't work in social media marketing practice, is equally valuable to the marketing practitioner who is learning what does. To understand why, and how to avoid duplicating such an approach, is nothing short of priceless.[read more]

Social Media Guide to the Olympics Part I: Legal Overview

May 12, 2012 by Tia Fisher
0

The laws surrounding the social marketing of the London Olympics laws are the most stringent that have ever been created. A lot of moderators, community managers and agencies around the world need to know what is and is not permitted around the Olympics. So here is Part I of our three part as-user-friendly-as-possible guide to social media usage around the Big Event.[read more]

 
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