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Online Lead Generation

7 Tips to Generate Leads Online with Pinterest

July 16, 2012 by Chris Horton

It's clear that brands are finding their presence on Pinterest is translating into sales. New survey data confirms that as a lead generation tool, it is hot, hot, hot![read more]

Are You Blogging with No Results? Here's an Easy Formula for Blogging Success

April 24, 2012 by Chris Horton

Blogging is an extremely useful tool that can help your business expand its online reach, build brand loyalty, generate leads, and increase website conversion. If, though, you feel that your blogging is bogging you down, re-tweak your approach by following this simple formula: (DEFINE+LISTEN+ADDRESS) X (SIMPLE+ CONCISE+RELEVENT) = BLOGGING SUCCESS[read more]

25 Tips to Build Your LinkedIn Following

April 18, 2012 by Chris Horton

A LinkedIn Company Page gives your business an opportunity to showcase your products and services, as well as to seek out opportunities with millions of business professionals who are also consumers. With this kind of B2B and B2C reach, it’s no wonder LinkedIn dominates Twitter and Facebook for online lead generation.[read more]

Why Social Media Marketing is a Bust for Most Companies

April 13, 2012 by Chris Horton

Social media is playing an increasingly vital role in business marketing. Unfortunately, many small and medium-sized businesses (and a few large corporations) are not getting nearly as much out of their social media marketing efforts as they should be. In short, social media is proving to be a bust.[read more]