About Social Media Today
social media crisis plan
Why Rehearsing for a Social Media Crisis is Crucial
Of course, it's best to avoid a crisis in the first place. But if a situation does erupt, how a brand handles it via its social media channels can make a huge difference. Preparing a social media crisis plan is essential - but how can you test the way you communications will work and give your teams real experience? A social media simulation tool can help.[read more]
How to Clean Up Your Cleanup When Dealing with Social Media
If you aren't prepared for a social media crisis, you could end up causing more trouble than you had in the first place. Learn what could go wrong if you don't have a crisis plan and how to fix it.[read more]
“I think that Twitter is one of the best ways to market your brand. With the character limit, businesses and marketers can get right to the point on what they are promoting, while using relevant hashtags. Using hastags is a criticical part of the social media marketing process because every Twitter user uses relevant hashtags to look for interests. And then they will be able to see relevant ...”
“Hi Barry,I have been laughing about that chart for two weeks now. You are SO right on! If you think reading it all was tough - and from your excellent summary I can tell you read more of it than even my own father did - can you imagine what writing it was like? Our most important objective behind publishing a TOME of such great length was to give people something to use - not read all at ...”