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The Secret to Amazing Facebook Posts

December 18, 2013 by Andrew Samuelsen

Amazing Facebook Posts

The best way to think about what you should post on your brand page is to think about what you enjoy reading or seeing on Facebook. For the most part, people love posts where they get coupons or discounts, but you can’t always be offering a giveaway.[read more]

What Makes a Well Crafted Facebook Post?

December 8, 2013 by Melissa Leiter

Facebook Posting Practices

Most of us see quite a few posts on Facebook a day, be they messages from friends or for brands. Some Facebook posts register with us (adorable photos of kids doing hilarious things) and some just simply pass us by (your friend who just posted the 36th wedding update.) Why?[read more]


What Kinds of Facebook Posts Generate the Most Engagement?

July 23, 2012 by Samuel Junghenn

There are 3 major post types, images, text and video. In my research and experience image posts have achieved the greatest results. As Facebook is a visual platform users generally engage more with pictures, so use this to your advantage. Post images of your customers, images of your products and images of your team.[read more]


Facebook releases New Pages App

May 22, 2012 by Daniel Levine

Over the past couple of days, Facebook has released its app for Facebook Pages Admins to monitor their page’s activity, post from their page, and monitor the page metrics. What does this tell us about Facebook? They want more activity, more stories, and more engagement from the brands using Facebook. What does this mean for the brand admins? Another excuse to obsessively monitor page analytics and post excessively. With the new app we move towards an easier brand page experience, but at the same time we give more access to the administrators to post on the brand’s behalf.[read more]