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Expert Writing Advice: The Thoughts of Oscar Wilde & Others

February 22, 2014 by Julia McCoy

In about ten plus years of producing copy, I’ve lost count of how many times I have personally stared at a blank word processing document, utterly void of creativity. When writer’s block visits, it’s never a fun time—especially if a deadline looms on the horizon.[read more]

Tips on Enhancing Your LinkedIn Company Page

December 19, 2013 by Anita Loomba

LinkedIn Page Tips

This week LinkedIn released a list of the 10 best company pages in 2013. LinkedIn reached out to its members and asked them to nominate businesses and organizations who inspired and engaged users. The list of top companies included: Adobe, Dell, Four Seasons, and Hubspot, to name a few.[read more]

5 Things You Need to Know Before Advertising on Facebook

December 15, 2013 by Starr Knight

Facebook Ads

Advertising on social media has been frowned upon in the past but things have changed. You might be thinking about including Facebook advertising as part of your online marketing strategy moving forward so here are 5 things you need to know before advertising on Facebook.[read more]

5 Common Business Process Mistakes

December 1, 2013 by Kimberly Castleberry

Business Process Mistakes

Having great business processes is crucial to business success! That said, if you do it wrong, the creation of business processes can actually hinder your success. How can you ensure that your business processes actually help rather than hurt you?[read more]

It's All About You: 5 Tips to Help You To Make Social Media Work For You

November 25, 2013 by Angela Booth

Social Media Tips

Is social media working for you? Often, it just isn’t. You blog and tweet away, and no one cares. Consider this: your social media contacts can’t care, if they don’t know who you are. No matter how intriguing your updates, it’s impossible to engage with a blank slate.[read more]

Top 10 SEO Mistakes Webmasters Make [VIDEO]

June 1, 2013 by Amanda DiSilvestro

SEO tips

Between new algorithm updates and constant upgraded tools and expert tips, SEO can be an overwhelming. It’s important to understand some of the most common SEO mistakes that Webmasters are making today.[read more]


How to Transition from Entrepreneur to Part-Time Blogger

June 20, 2012 by Deborah Sweeney

Blogging is a great way to gain online recognition, but there are plenty who only write to promote themselves or their business, thinking that people want to read an 800-word advertisement; trust me, they don’t. So to help my fellow entrepreneurs, here are a few pointers I’ve picked up.[read more]

Social Media Managers: Get Your Inspiration Back

May 31, 2012 by Dominique Ellis

Keeping your brand's social media presence fresh and exciting can be daunting. Here are 4 offline tips to get your online voice back on track.[read more]

When you’re in My House – You’ll live by My Rules!

May 29, 2012 by Brad Friedman

The rules I’m suggesting you write and post on your social media sites are often called “Terms of Use.” (I would also suggest your website contain a Privacy Policy, but that is fodder for another time). Examples of a Terms of Use Policy abound, but why go to the trouble of posting them when most visitors will never read them?[read more]

Navigating Social Media Legal Risks: Safeguarding Your Business - New Book

May 3, 2012 by Eric Garulay

Book Review: _Navigating Social Media Legal Risks: Safeguarding Your Business_ -- The plain-English business guide to avoiding social media legal risks and liabilities—for anyone using social media for business.[read more]


5 Social Media Management Tips for Non-profits

February 24, 2012 by Gavin Hammar

The non-profit world is not very different from the business world in the strategies that should be employed to connect with your base. Social media management in the the modern world is key to getting your name in front of as many people as possible, engaging them, and monitoring that engagement.[read more]

Social Media Tips for the New Year

January 23, 2012 by Brad Friedman

2011 was a big year for social media. The “Big Three,” Facebook, Twitter and LinkedIn got bigger. Hundreds, maybe thousands of other social networks flourished. One would be hard-pressed to make the case that social media is still just a fad. Instead, it’s become clear social media is here to stay. It has fundamentally changed the way we...[read more]

4 Things Someone Needs to Tell You Before You Go ‘All In’ with Social Media Marketing

January 11, 2012 by Keri Andino

Image courtesy of author's blog

Many times the sugar coating about Social Media Marketing can do to enhance your businesses online success needs to cease.. and the truth needs to be revealed![read more]


Social Media Tips for The New Year

December 28, 2011 by Brad Friedman

2011 was a big year for social media. The "Big Three," Facebook, Twitter and LinkedIn got bigger. Hundreds, maybe thousands of other social networks flourished. So here's a few tips for you to implement in 2012.[read more]

Top 5 Ways To Make Your Facebook Page Stand Out

October 19, 2011 by Krysty Petrucci

"There are actually countless ways you could customize your page, depending on how creative you are. However, below I have outlined what I feel the top 5 things you should do TODAY to customize your social media presence and stand out from your competition."[read more]

The Future of Social Media

February 23, 2011 by Austen Mayor

Can we forecast the future of social media? What about going out on a limb to illustrate innovative ways of seeing this field? Chris Brogan just posted “The Future of Media”, but it was not his intention to talk about the future of human connections between those media. In this post, I am going to use a few case studies to point out that right now is the "future" of social media.[read more]

10 Tips to Make Your Blog Best in Show

January 19, 2011 by Jordan Slabaugh

Jordan Viator is the Director of Social Media at Spredfast, a Social CRM provider based in Austin, Texas. She regularly blogs about best practices and tips for using social media at and can be found sharing random musings about social media and life at @jordanv.[read more]

How to Use LinkedIn Polls to Market Your Business

December 18, 2010 by Jorgen Sundberg

   Did you ever use the LInkedIn Polls feature? It's another tool you can use to poll your network on any question that you deem relevant. LinkedIn Polls haven't exactly taken center stage in my LinkedIn homefeed since 2007. It was one of the first applications but it has gradually lost it's prominence. The problem with Polls...[read more]

Social Media Productivity – 13 Tips to Maximize Your Time

December 16, 2010 by Mike Brown

It’s pretty common knowledge that implementing an effective social media strategy takes time. That makes tips on how to maximize your social media productivity, such as those shared by  Todd Schnick, co-founder of #Innochat, on his strategy for allocating your time very valuable. Todd’s recommendation was to divide your...[read more]

What Happens After the Facebook Like? 20 Tips To Engage Your Audience After the Like

December 14, 2010 by Pam Moore

So, you click the “like” button. Now what? What does it really mean to “like” a Facebook page? Does it mean you really like the page? The brand? The product?  Or are you just curious? Or might you even be guilty of lurking? What did or would you have liked to see after you click like? Are you wanting to be inspired? What will...[read more]