News

In the latest in an ongoing series of moves to shake things up, Yahoo announced a new partnership with Twitter Thursday that will see select Tweets being folded into the Yahoo newsfeed.[read more]

This week, developers and tech-geeks nationwide met at the annual Google I/O Developer Conference in San Francisco for three days of product plans, apps, and updates galore. Google added 41 new features to their social network darling, Google+.[read more]

editorial calendar/shutterstock

Is the lack of new ideas for your company’s blog stressing you into insomnia and nail biting? It’s daunting to be the one who has to keep the editorial calendar filled with blog post concepts on an ongoing basis.[read more]

PAO performed at Spire Bushey

Very recently in the UK, Spire Bushey Hospital in Watford used Twitter and Vine to tweet and video live surgery in the OR for educational purposes. Mr Aresh Hashemi-Nejad, an orthopaedic surgeon at Spire Bushey, performed a Periacetabular Osteotomy (PAO), a complex hip operation.[read more]

Amy’s Baking Company has been at the centre of one the biggest social media fails of all time. Can businesses recover from such huge social media fails? You simply cannot expect to speak to people like this and expect to quickly rekindle any iota of positive sentiment that may have existed before.[read more]

Joe Kyrillos kept asking his opponent Senator Robert Menendez (D-NJ) to debate him last summer, but Menendez wouldn’t do it. So when Menendez announced he was having an #AskMenendez Twitter town hall, Kyrillos, with the help of the Heritage Foundation Action Fund, announced he was going to use #AskMenendez to have a virtual debate.[read more]

The multi-channel mix is a lot like snowflakes. No two multi-channel marketing efforts are exactly alike. While multi-channel campaigns have many of the same elements, they are often executed slightly differently as different companies weight the mix and channel utilization in different ways.[read more]

As you may have heard by now, The Onion recently became the latest in a string of large news organizations to be attacked and have their Twitter hacked by the Syrian Electronic Army. They were able to regain control fairly quickly, but in a surprising twist, they also decided to publish a blog post detailing how their security was breached.[read more]

Yahoo has been struggling to regain the search users it once had in the past, but it has certainly been an uphill battle for the search engine that controls just 12 percent of search traffic. Bing and Google have easily pulled ahead, and even with a new CEO and a new look, Yahoo just hasn’t made headway.[read more]

A couple of weeks ago, Brian Tudor tweeted DJ Waldow and me and said, “What makes an engaged brand on Twitter?” We had a back-and-forth discussion about what it entails: Conversation, shares, retweets, and shares of others’s content. Brian said, “Okay, then. Why does Nestivity say the 25 most engaged brands on Twitter do none of those things?”[read more]

 

Curious about what the head of the technology office for President Obama’s re-election might be able to tell you about how to put together an effective social media campaign? Bryan Whitaker is on a mission to make social media "more sophisticated, data-driven, efficient and cost-effective."[read more]

What May 11, 2013 brings to the political fate of Pakistan will be determined in some hours of having written this article. Whether that is a "Tsunami of Change" or a "Perception of Stagnation" with the same old leaders reclaiming the helm, we can be sure of the unprecedented role that social media has played in the lives of Pakistanis.[read more]

Ben Smidt/Marquette University

"I just want brands to focus on sentiment that matters and not on what is facile and easy to measure. Ten thousand 'likes' for a puppy picture is not worth a dozen customers getting their real problems resolved because brands listened and acted."[read more]

Image courtesy of Zach Klein, Flickr.

Have you ever had an idea for a blog post, but before you can write about it, someone else beat you to it? If you write about social media and technology like I do, you probably answered "all the time!" It's actually quite rare for me to write on a topic that no one else has already. Jeff Bullas goes so far as to say that everything has already been said. I don't buy into that 100%, but I see his point.[read more]

YouTube news

Google’s YouTube has a great deal of capability in terms of marketing, education, entertainment, and much more. In recent years, Google hasn’t made very many drastic changes to YouTube. But new reports show that YouTube is going to explore paid subscriptions.[read more]

Solaborate

Solaborate, a new social network for tech professionals, is seeing its beta launch. It's a professional network whose Los Angeles, California-based platform gives more weight to companies and technology professionals.[read more]

“Curation is another name for editing which is another word for journalism – bringing together lots of info from one place.” This is exactly what a good community manager does as well. By allowing your community to share and discuss topics that are relevant to them, we are acting as curators. That is precisely why we have community guidelines to help us moderate and manage the members, as well as encourage good community behaviour.[read more]

This infographic shows where things stand now in brilliant, compelling fashion. From the numbers to specific case studies, it shows social media at its best and worst in times of crisis. See how many people can potentially be reached almost instantly (it's in the billions) and what ways governments locally and federally are utilizing this ever-growing set of tools to handle emergencies.[read more]

After the market closed today, Facebook released key figures from the first quarter of 2013. Facebook revenues were down $130mm from Q4 2012 from $1.86 bn to $1.46 bn, though that repeats similar results from Q4 2011 to Q1 2012 when revenues were down $73mm...[read more]

Maybe I’m off-base here, but I think the lack of White House response to these events via social media is outrageous. Not just because there are policies in place to handle events like this, but because it is just common sense to want to put the public at ease when they may be thinking a bomb exploded at the White House and the President of the United States was injured.[read more]