news posts, articles, and infographics

Is Google+ Something More than a Social Networking Site?

April 16, 2012 by Michael Gillen
with 571 views

Despite actually not making much of a splash, people are still saying that Google+ will transform the internet. Is this the case? [read more]

How to Cause Panic: Television, Social Media and Emergency Management

April 11, 2012 by Leonard Sipes
with 470 views

santi_madrid/shutterstock.com

It’s just too easy to dismiss the impact of social media simply because none of us have the funds to access hundreds of thousands of messages on dozens of social sites, provide an analysis and respond appropriately. We can barely keep track of television and radio news outlets. So we accept the concept that social media is self-correcting because we don’t have the ability to do anything else. [read more]

Why There's More to a Good Twitter Account Than Just Follower Numbers

August 19, 2011 by Michael Laskey
with 764 views

"The best way to use Twitter to the benefit of your organisation is to identify the people you need to communicate with, develop the tone of voice you want to use and initiate personal but professional 2-way conversations. This will maintain relationships with current customers or clients, and demonstrate good service that can only help to attract new business." [read more]

How Easy Do You Make It for Your Fans and Customers to Share Content?

June 29, 2011 by Shel Holtz
with 464 views

"The news industry spent a lot of time behind the digital curve, beginning with online editions forbidden to scoop the print edition and prohibitions against linking to external content. But things are getting better, particularly when it comes to a cozy relationship with citizen journalism (or user-generated content). The New York Daily News offers a great example, one from which the world of business can learn." [read more]

Facebook Playing Growing Role In Driving Traffic To News Sites

May 9, 2011 by Steve Olenski
with 1,776 views

That was one of the key findings in a study issued by the Pew Research Center's Project for Excellence in Journalism. The study, an in-depth study of detailed audience statistics from the Nielsen Company, examines the top 25 news websites in popularity in the United States, delving deeply into four main areas of audience behavior: how... [read more]

Journalists and Social Media: How Far is Too Far?

April 20, 2011 by Paul Gillin
with 1,003 views

Should journalists avoid expressing opinion in their social media comments for fear of calling their objectivity into question? Or is the myth of real objectivity finally being torn by a global conversation in which everyone is expected to weigh in with his or her views? [read more]

Paywall, Payfence or Free Content: the New York Times-Are-a-Changing

March 30, 2011 by Jorgen Sundberg
with 379 views

Newspapers used to have one very simple business model: produce good journalism, print copies and sell them to people. Then along came the internet and suddenly these same newspapers started giving all their content away free. They were hoping to gain advertising revenue online but have failed to break even from their ventures. Here's a look at what some of the big papers in Britain are doing and comparing it to the New York Times' new paywall/payfence solution. [read more]

Interview: USA Today social media editor Michelle Kessler on the evolving newsroom, measuring success

January 26, 2011 by Trevor Jonas
with 6,416 views

The impact of social media on the media and publishing industries has been well documented. Newspapers and magazines are increasing their focus online, which means an investment in social media channels as well as the company website. I recently asked USA Today’s new social media editor, Michelle Kessler, a few... [read more]

Herb Schmertz & The Huffington Post

January 26, 2011 by Peter Himler
with 1,291 views

This blog periodically looks at the immeasurable contributions an impartial media make in a democratic society, i.e., trained journalists who ferret out and expose untruths and...spin. Maybe it was my PR work over the years for two news organizations, The Associated Press and The New York Times, that fortified my position.I'll never... [read more]

How to Get Your News in the Media

January 23, 2011 by Catarina Alexon
with 131 views

Media coverage can make wonders for your business. So solid news media strategies should be part of well-rounded publicity campaigns. As opposed to advertising, articles have high credibility, are read and for free – if you manage to get the editors’ interest. After I published “Public Relations – how to get your business well known”... [read more]

How NPR's Andy Carvin helped the media follow the story from Tuscon

January 10, 2011 by Robert Paterson
with 1,045 views

That Breaking News need not be a Scoop Race but is best handled as a emergent story. Andy carried a tweet from NPR that said that Giffords was dead at 15.12. A new one from NPR at 15.36 that there was now doubt and one from AP that she was alive at 15.34 – In other words Andy offered us the reality of the real mess that always attends such an event. [read more]

2010 the year social media came of age

January 1, 2011 by Doug Lacombe
with 6,776 views

When Time Magazine names Facebook founder Mark Zuckerberg Person of the Year and Hollywood releases a movie entitled The Social Network, it’s fair to say 2010 is the year social media came of age. And while Zuck made headlines all year – mainly regarding privacy issues — Facebook was not the only social media story by a... [read more]

What the Hell is Facebook Playing At?

November 11, 2010 by Paul Sutton
with 2,906 views

OK, so two things. First, Zuckerberg and co seem to be on a one way mission to annoy people. There are seemingly endless tweaks being made to Facebook at present and it feels like every time I login there’s something different or something new. Now I’m not against change – I love progress! I love it when something is added or altered in... [read more]

Twitter The Noisy Internet News Channel

October 18, 2010 by Jae Kim
with 1,117 views

I must admit I didn't see Twitter succeeding anything beyond early adopters. When I first signed up on Twitter back in Summer of 2008, I remember thinking that Twitter was just another Facebook status update knockoff. I thought it would just quietly disappear into technology landfill. Boy, I was dead wrong. Twitter has now more... [read more]

43% of news sharing online is done through social media

October 10, 2010 by Matt Rhodes
with 15,516 views

Image by Denis Dervisevic via Flickr In a study by CNN of how we share and consume news has found that social media is the most frequent way that we share stories online. In their study of 2,300 people over two months they found that social media was used to share news in 43% of all instances. Higher than email, which was the second... [read more]

New Twitter Getting Too Much Hype?

September 17, 2010 by Kasey Skala
with 3,129 views

In predicted and typical fashion, the “new” Twitter announcement is being praised as the greatest thing since sliced-bread. That’s what happens in the tech business. People have the shiny-object syndrome. One of the most absurd comments came from Marion Maneker over at BNET, who essentially said that the “new” Twitter will do to cable... [read more]

The Giddy Social Whirl: China and Spice

July 16, 2010 by Tia Fisher
with 1,348 views

Kate Williams ponders the world of social media, and today asks.. China: do we have a Plan B? Global ripples of shock this week, as the People’s Republic of China accidentally posted the details of its plans to use the internet for - you'll never guess! - propaganda purposes. Repressive regime puts technology to work in attempt... [read more]

Facebook is Now the Leading Publisher of Web Display Ads

May 18, 2010 by Pam Dyer
with 1,301 views

Thanks to steady traffic growth and an ad-friendly redesign, Facebook's ad impressions took off in the first quarter of 2010. According to comScore, it's now the leading publisher of display ads in the U.S., pulling ahead of long-time leader Yahoo. Data from comScore shows that Facebook served 176.3 billion ads to U.S. customers in Q1,... [read more]

Facebook's New Location Feature: What it Means for Geolocation Services

May 10, 2010 by Scott Scanlon
with 650 views

Facebook is working on launching their location based status updates. Starting as soon as this month you will be allowed to post your location when you do a status update. Facebook is rolling this out with a partnership with McDonald's via an application. This app would allow users to check in at one of its restaurants and have... [read more]

Social Media: Tracking Its Exponential Growth

May 10, 2010 by Pam Dyer
with 1,708 views

Many of you are probably familiar with Social Media Revolution, a fantastic video created last year by Erik Qualman that examined the explosion of social media onto the modern scene. It did an excellent job of explaining the importance of the social Web and its impact on society. Erik is also the author of the fine book Socialnomics,... [read more]