customer service and social media posts, articles, and infographics | Social Media Today
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customer service and social media

4 Basic Methods to Measure Your Real-Time Social Media Customer Service

January 4, 2014 by Sofie De Beule

Social Media Customer Service

When it comes to social media customer service, the voice of the customer is heightened nowadays. More and more people take to social media to make a complaint. This evolution presents a challenge: how can a company deal with these 'issues' and still create a personal customer experience?[read more]

Customers: Brand Ambassadors or Enemies for Life?

July 6, 2013 by Gini Dietrich

Customers or Enemies?

There’s a lot of great advice on Spin Sucks about effective marketing and public relations techniques, designed to draw customers into your store or to visit your website. But getting them there is only part of the battle.[read more]

The Key to Becoming a Social Business? Stop Focusing on Social Media

July 2, 2013 by Liz Gross

I've been a social media strategist for just over six months, and I've come to one conclusion. My job is not about "doing social media." I've learned that my work is more about customer service, education, word of mouth, creating memorable experiences, corporate communication, and organizational change.[read more]

Brands Using Social Media for Customer Service

July 20, 2012 by Mark McGrath

Eighteen million (36%) UK consumers have engaged with brands through social media. This figure has doubled from only 19% back in August 2011. Social sharing is big, and not just for the younger generation.[read more]


4 Tips Before Moving Your Customer Service Approach to Social Media

July 13, 2012 by Courtney Kettmann

Using social media in conjunction with customer support is continuing to gain momentum and has become mainstream for many businesses. Don't be left in the dust! These 4 tips will help you understand why it works and how it might be successful for you![read more]