books
Phil Simon on The Age of the Platform - Video Interview by Jay Baer
Jay Baer from Convince & Convert interviews prolific author, public speaker, consultant, and futurist, self publisher Phil Simon.[read more]
Bill Davidow Thinks We're Overconnected
Silicon-Valley investor and legend, Bill Davidow, has big plans for the Web. Not that the co-founder of Mohr Davidow Partners, which is regarded on Sand Hill Road as the Daddy Warbucks of Internet startups, is planning on another shrewd investment like Form Factor, MIPS, Vitesse and others. No, this time he is seeking to...[read more]
Zoetica Salon: A Couple of Good Resources
January is Tune Up month in the Zoetica Salon, an online space for free peer learning about nonprofits and social media. Here’s a few good resources shared on the wall in the past week.[read more]
An Electric Corset: Are Today's Digerati The New Victorians?
Are the rules of Internet etiquette as constraining as those of Victorian polite society and, if so, why do we think our conformity sets us free?[read more]
Journals - The Original Anti-Social Media
The other day I went shopping with one of my best friends, and I bought a paper planner. She asked why, since she knows I live and die by my iPhone and its calendar. Here’s what I came up with. I adore books. Maybe I am fond of them because I grew up surrounded by books and working in libraries, but I am completely fascinated...[read more]
My Social Media Summer Reading List
As you head to the beaches, and because many of you in social media have trouble distinguishing your personal lives from your professional, I thought I might tap into my library of terrific books recently shared with me by leading social media practitioners, consultants, and friends of SocialMediaToday. So, no, this is not the summer to...[read more]
5 Books For Your Social Media Library
If you were starting out in social media, what five books would you pick to put on your shelf? This question developed from an exchange I had with a book seller a few years ago, where we talked about the most important books a designer needs on their bookshelf. Not just the latest and greatest books, but the books every designer...[read more]
Top 8 Books on Social Media
Looking for some great books on social media to keep your brain sharp? Here are my current favorites: The Facebook Era by Clara Shih Problogger by Darren Rowse and Chris Garrett Facebook Marketing by Steven Holzner Twitterville by Shel Israel Marketing in the ...[read more]
Are books -- electronic or not -- becoming "fringe media"?
Kevin Kelleher of GigaOM believes that “books are becoming a fringe media.” He writes: Like other media, books will change to adapt to the new readers, and I think this means less non-fiction. Even before the web, all business books — and the majority of non-fiction books — struck me as 1,000-word pamphlets puffed out...[read more]
What comes first for newspapers: the community or the community platform?
Image by niallkennedy via Flickr Guest post by Ben LaMothe At last week's news:rewired event at City University London, there was one session dedicated to discussing the state of online local news, and where it's headed. Among the presenters was Sarah Hartley, local launch editor for The Guardian. The discussion veered...[read more]
The way The Digital Handshake will sell
My new book, The Digital Handshake, hit the stores shelves earlier than I anticipated, the result being that my plans to market the book are having to expedited. You might be surprised to know that publishers don't do the marketing for an author, not like they used to. Don't get me wrong, they do a lot...sell the book into stores...[read more]
The Authoritative Book On Social Media Finally Published
It seems like everyone who has a blog or presence of substance in the social media space is writing a book these days. In fact, I've actually had several people follow up an introduction to me with, “So what book are you working on?” I'm not presently working on a book, thank you. When I have a good idea for one, I'll let...[read more]
What Google Doesn't Know (and never will)
Inspired by a colleague who proclaimed that “books would bedead” in five years, I posed a tongue-in-cheek question on my Facebook page,asking “what will disappear first, booksor the book review section” of newspapers?Expecting similarly tongue-in-cheek answers, I instead received this:“I read a story today...[read more]
Books on my social networking To Read list
There are so many great books out there and not enough time to read them all. People recommend books to me quite often and others I find through my own searches. I have 4 or 5 stacked up at home but also have the following books on my To Read list in no particular order: Storytelling in Organizations: Why Storytelling Is...[read more]
Visualizing intangibles, a huge marketing opportunity
We writers tend to think that anything can be explained away with a sentence, a headline, a turn of phrase. But I am also a huge believer in information graphics and icons. Often a few lines with a Sharpie on the back of a napkin can tell a story much, much better than a few PowerPoint slides. Or an ad. (seen the napkin visual in a...[read more]
Five questions for Rohit Bhargava about “Personality Not Included”
To coincide with book launch of Personality Not Included that I mentioned last week, author Rohit Bhargava invited bloggers to submit five questions about the book. This blog was one of the 52 he has featured. Bhargava, senior VP of Ogilvy PR, and prolific writer, has a great conversational style and is fully aware that he is...[read more]
Buzzkill: People are not bees
by Josh Bernoff (Cross-posted from our blog at harvardbusiness.org.) People are not insects. So why is it so popular, in analyzing the surge of social activity online, to compare them to bees? Here you see the covers of two recent books about social technologies, Barry Libert and Jon Spector's We Are Smarter Than Me and Larry Weber's...[read more]
46: How to find influencers
Paul's writing a book, and he's devoting a chapter to hands-on techniques for finding influencers online. It isn't as simple as it sounds. Google indexes only a small percentage of online content and no search engine taps in to all the features of the various photo-sharing and social network sites. This week, Paul talks about what he...[read more]
Blogging helps you tell authentic stories
I spent part of last night poking my nose through various books in Barnes and Noble, including All Marketers are Liars, which will probably end up being the first Seth Godin book I actually buy (I never get tired of his blog). One of the themes that I see recurring in Seth's writing is this [...]Link to original post[read more]
Wikipatterns Comments - Part One - Wiki Uses
I recently read Stewart Mader's Wikipatterns, over several long plane trips, which I highly recommend. That is the book, not the plane trips. Not that it takes that long to read but I took it in bits, between other things, like editing my trip pictures and reading, Suite Francaise by Irene Nemirovsky (alos highly recommended). Anyway,...[read more]

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“Jacey, This is an interesting article. Having been in sales for a very long time (20+ years), I can agree that cold calling is challenging. Your statement that people are now doing more research online, and in many cases do not even engage with a company's sales team until they are way into the sales process (that's a stat from a Forrester report somewhere... and I can personally ...”
“I think that this is a very fascinating acquisition for Yahoo. I am wondering how differently Tumblr is going to be now that it is the property of Yahoo, and how it will affect those who main marketing strategy is through Tumblr. I am also thinking about how...possibly if...Yahoo can implement the features of Tumblr on their website. I will definitely be keeping my eyes on this story and look out ...”