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How to Be a Local Search Superhero [INFOGRAPHIC]

December 18, 2013 by Sam Zastrow

Local Search Superhero

Let’s face it: most local business owners and marketers don’t have a ton of time to dedicate to digital marketing. Time is precious, so learning the nuances and technicalities of digital marketing just doesn’t seem like a practical endeavor for many of them.[read more]

How Social Data Can Payoff Big When it Comes to Increased Conversions

January 28, 2011 by Mike Spataro

Social data not only surfaces what people are talking about, but also clues you in to what they’re seeking out. Even more importantly, it helps you determine what people are searching for on the Web. When optimizing, consider how social data can influence not only your community strategy, but also your search and advertising strategies and content. Effective optimization can be likened to playing the lottery – the more lines you play, the better your chances of winning. Success can often increase conversion rates as well.[read more]

How to Optimize Your Blog

August 28, 2010 by gautam hans

Everyone is writing their own blog today, and it is a great opportunity to have the world view your opinions, tips, art and stories. A blog can quickly make someone into a thought leader in their industry, but it does not come easily. If you want your blog to be taken seriously, you will need to know how to optimize your blog....[read more]

The Keys to Social Media Optimization Success

May 6, 2010 by Juliana Crispo

Most people jump right in to social media and then and wonder why their efforts are not working. Or sometimes they jump right in and their efforts, time, and resources are not being utilized as properly as they should be.  Whether their efforts are working or not, one thing is for certain: their efforts could achieve...[read more]

4 Tips for Getting PR Approval on Optimized Press Releases

March 21, 2009 by Lee Odden

[Editor note: Please welcome TopRankMarketing.com Senior Account Manager Jolina Pettice with this guest post that addresses a common issue with Search Engine Optimization engagements: Getting SEO recommendations implemented!]Optimizing press releases can be an important part of any Search Engine Optimization (SEO) program. It's usually...[read more]

17 Unpublished Posts And A Blogging Lesson

December 5, 2007 by Rohit Bhargava

Over the last two and a half years of blogging, I've published many tips and tricks to help people who are just starting blogging on how to find time to blog, styles of blogging or ways to optimize your blog.  One thing I haven't written that much about is how I decide whether something is good enough to post.  To say I write...[read more]