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Ten Ways in Which Your Tumblr Blog Can Help in SEO

November 2, 2013 by Mark Scott

Tumblr and SEO

Tumblr essentially functions as a secondary blog you can use solely for the purpose of SEO. You can send optimized links back to the main website, allowing your website's reach to expand and incoming traffic to multiply.[read more]

High-Quality Content Is Necessary for Online Reputation Management

September 18, 2013 by Blake Jonathan Boldt

Content and Reputation

Content is the most critical component of online reputation management given the extensive list of Google’s algorithm changes. One reason behind this process is because so many individuals and organizations are continually making efforts to cheat the system.[read more]


How "Social" and "Semantic" Go Hand-In-Hand

July 21, 2013 by David Amerland

Social and Semantic

The semantic web and semantic search are inherently powered by the social connections, and yet "social" and "semantic" appear to reside on opposite sides of the spectrum, at the moment. Here's how to reconcile them to your benefit.[read more]

Developers, Designers, SEOs: Why We Need All Three and How They Differ

July 20, 2013 by Amanda DiSilvestro

If you haven’t figured it out already, SEO is not the easiest industry to manage. There are not one or two tasks you need to complete and then you move on to the next. Instead, SEO is a set of rules that you want to follow.[read more]

Deep Link Management Updates for Bing: What This Means for Your SEO

July 14, 2013 by Amanda DiSilvestro

Deep Link Management

In an effort to give you the most control over your site, Bing recently announced changes to the Deep Links management feature of Bing Webmaster Tools (known as Sitelinks when working with Google).[read more]

The Value of Ranking Position No. 1 in Google [New Study]

July 3, 2013 by Weidert Group, Inc.

As Inbound Marketers, we all strive to rank 1st in organic search results so we're found first and ahead of the competition. But what is the value of holding this coveted spot for your most fruitful keywords? A new study from online ad network Chitka highlights some very compelling findings.[read more]

Items to Consider in Competitive SEO Analysis

June 23, 2013 by Amanda DiSilvestro

SEO Analysis

It’s important to conduct a competitive analysis when getting started with any kind of marketing campaign, including SEO. It’s necessary to have an understanding of what the competition is doing.[read more]

Yahoo Search Change: What This Means for Your SEO

June 22, 2013 by Amanda DiSilvestro

Yahoo and SEO

It’s clear that Yahoo is doing everything possible to halt their downward spiral. On June 5, Yahoo made news again when they announced that they have launched the redesign they have been working on for the past few weeks.[read more]

Make Social Bookmarking Part of Your Marketing Strategy

May 4, 2013 by Michael Sherman

social media and SEO

You have finally mastered getting your business on Facebook, Twitter and even LinkedIn. But another social way that has become important in enhancing traffic to your site is social bookmarking.[read more]

Inspired Content Creation

March 29, 2013 by Monica Jade Romeri

content creation for good SEO

Successful content creation now calls for more than traditional SEO tactics and a focus on run-of-the-mill industry topics. To attain a high-traffic website and booming business, you need to produce unique, cutting-edge, captivating and yet still highly relevant content. Substance matters.[read more]

Google+ Integration Allows Domination Over Twitter

March 28, 2013 by Blaise Grimes-Viort

Google Plus overtakes Twitter?

Google Plus recently overtook Twitter in terms of the number of active users. How? Google Plus has a number of killer features which are driving its growth and helping it steal precious attention away from the established social networks. Here's a look at several of them.[read more]

Google+ for Business: Summary of Series

March 22, 2013 by Cara Tarbaj


Google+ may not look like the social media network of the future right now, but there’s no denying its potential for businesses. To quickly recap the rest of the last couple of blog articles, we’ll go over the main benefits of using Google+ for Businesses.[read more]

Social Media Marketing + Email Marketing = Success

March 20, 2013 by Pam Sallegue

With the emergence of so many social networking sites, you might think that email marketing will die a slow death through the years. But that’s not true. In fact, the best path now to success is to combine both email marketing and social media marketing. Why and how? Read on.[read more]

Pinterest: Understanding the Business Benefits

March 11, 2013 by Shell Robshaw-Bryan

Having recently taken on a new client who had never heard of Pinterest before, I realised it would make sense for me to write a basic introduction, looking at the basics of what it is and how businesses can benefit from using it.[read more]


Why SEO Experience Trumps Industry Awareness

February 27, 2013 by Jeriann Watkins

If you read any articles involving top tips for SEO and social media, you will probably see a tip involving staying aware of your industry. While this is inherently a good practice to follow, in SEO there is a certain point where it stops becoming effective.[read more]

12 Google+ Communities For Marketers

February 19, 2013 by Jeffrey Vocell

According to a GlobalWebIndex report, Google+ is now the second most used social platform beating even Twitter and LinkedIn. It is a platform that marketers cannot ignore. So I put together a list of 12 communities that we all should consider joining as marketers.[read more]

Integrated Digital Marketing: The Basics

February 18, 2013 by Fiona Severson

One-off ad campaigns still exist, but they are no longer the touchstone of ROI that they once were. To succeed in today’s techonomy, businesses need to adopt sophisticated marketing strategies that would be unrecognizable to Don Draper and Peggy Olson.[read more]

Content Marketing: What It Is and Why It's Important

February 18, 2013 by Shell Robshaw-Bryan

The days of keyword stuffing, or writing meaningless content that would only impress search engines, are thankfully a distant memory. The line between writing good SEO copy for search engines and engaging copy for humans has all but disappeared.[read more]

7 Reasons You Need to Be Using Google Plus Now

February 16, 2013 by Saman Kouretchian

If you are currently not on Google Plus or not actively using it, I am here to tell you that you will be +1′ing very soon. My short answer for this prediction: well, it’s Google..and they are kind of a big deal on the internet.[read more]

Co-citations Are Critical for Business SEO

February 13, 2013 by Mike Allton

Do you know what co-citations are, and how to earn them? If not, you may be hurting your SEO. Find out how to get around Google's new search algorithms by using co-citation to ensure that your page comes out on top.[read more]