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Facebook Graph Search

Nine Ways You Can Use Facebook Graph Search to Learn About Your Fans [VIDEO]

October 19, 2013 by John Haydon
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Facebook Graph Search

Perhaps one of the most critical aspects of a truly effective content strategy is to have a deep understanding of your audience. When you actually understand your audience – really get them – your content strategy becomes crystal clear![read more]

Is Facebook Graph Search Successful Thus Far?

August 1, 2013 by Amanda DiSilvestro

Facebook CEO Mark Zuckerberg said himself at the product launch that the new search feature is about “precise queries and exact matches.” This isn’t exactly what people want out of a search engine. Google will pull up related searches based on keywords, etc., but Facebook hasn’t gone that far. It’s annoying, and therefore isn’t always the first choice for searchers.[read more]

How to Optimize Your Business Page for Graph Search [INFOGRAPHIC]

July 15, 2013 by Jim Dougherty

It appears that the most valuable contributor to Graph Search are social signals, so the advice not to worry about stuffing keywords into a profile seems sound. The idea is to have a clear, robust snapshot of your business when people discover you.[read more]

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How Facebook's Graph Search Might Impact Social Marketing

July 11, 2013 by Deborah Sweeney

One of the main things I noticed about Graph Search was how rough around the edges it can be. If you don't know the specific category you are looking for, it can be hard to find anything relevant to your search.[read more]

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A New Twist in Facebook’s Graph Search Tale

July 11, 2013 by William Johnson

Facebook announces the advanced Graph search to allow searching people, places or photos more easily. The new Graph search understands the different types of questions asked by the user and equally take care of their online privacy.[read more]

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The Future of SEO Is Social

March 28, 2013 by Amanda Green
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Consumer-controlled SEO/shutterstock

Graph Search and growing numbers on Google+ are clearly leading us to a social search, a search that yields results our friends would recommend. With the blurring lines between traditional SEO and social media, the future of search is directly related to what it should have targeted all along: you.[read more]

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The Real Problem with Facebook Graph Search: Perpetuating "Filter Bubbles"

March 19, 2013 by Caroline Phillips Rodin
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Image: AmiNotes

Is Facebook Graph Search limiting our ability to learn new things? Eli Pariser believes that in personalizing search results, search engines are giving users the results that they want, but not that they need. Personalized results narrow our knowledge base and miss an opportunity to expose users to new and different information, creating “filter bubbles.”[read more]

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Is Facebook Graph Search Sacrificing Quality for Quantity?

February 6, 2013 by Caroline Phillips Rodin

Social media has always focused on driving engagement with a brand and creating brand advocates. Will the new Facebook Graph Search shift the focus from quality engagement to simply focusing on the quantity of followers? Or will engagement still reign supreme?[read more]

Graph Search: Is Facebook Becoming a Self-Contained Internet Universe?

January 27, 2013 by Stephen Duggan
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Facebook took another step toward becoming its own web universe when it launched a search engine for shared content. This move challenges the future relevance of search engines like Google, as well as review sites such as Yelp and Foursquare.[read more]

Facebook Graph Search Demystified

January 22, 2013 by Zachary Chastain
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Learn everything you need to know about Facebook Graph Search right here in this overview. Understand what Graph Search is, why it's important, how it works, and how you can make it work for you.[read more]

Facebook Graph Search: Why This Could Be So Important for the Future of Big Data

January 21, 2013 by Richard Stacy
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This is a very important step, not just for Facebook, because it could come to be understood as one of the critical opening skirmishes in the Battle of Big Data. How it plays-out could have enormous implications for the commercial future of many social media properties, including Google.[read more]

EFF: Facebook Graph Search User Stories

January 21, 2013 by Jae Kim

EFF points out that the search can be used by marketers to target advertisements or find out socially awkward facts from your friends. And this discoverability is creepy because it was not easy to do earlier. Nowhere would the information be so easy to find for people, and Facebook users need to re-evaluate their Facebook usage.[read more]

The Future of Facebook Graph Search (and Google)

January 20, 2013 by Augie Ray
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Facebook Graph

If you do not think Facebook Graph Search is a big deal, you have not been paying attention to the way data, particularly social data, is changing the world. And if you believe Facebook's move is a threat to Google, you may have no idea how true that is, not in terms of today's search advertising market but Google's strategy for the future.[read more]

Facebook SEO Comes to Life as Graph Search Launches

January 19, 2013 by Larry Weintraub
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Facebook Graph Search

For starters this will eventually play into the Facebook revenue model. Initially this will be an ad free feature, but make no mistake, by further aligning interests with broader behaviors beyond a profile, it will help to further enable personalization as a search and interest overlay and will become an even more accurate tool to re-target relevant ads.[read more]

Facebook Graph Beta Offers Multidimensional Social Search, New Networking Capabilities

January 17, 2013 by Julia Ramsey

Social Search

Of course, Graph will be most valuable to those who are fully immersed in the service and have friends who do the same — but with Facebook’s 800 million-strong base and the heavy-engagement nature of the service, that’s a hell of a sample size.[read more]

The Importance of Facebook's New Graph Search

January 17, 2013 by Ken Mueller
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First off, despite some headlines, I don’t think this is a Google killer by any stretch of the imagination, at least in terms of our normal search habits. This isn’t a regular search engine as we know it and Google will still be the search engine of choice for most of us. What it might be, though, is a real threat to some of the underlying framework of Google+...[read more]

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Facebook's Big Announcement Improves Search Capabilities

January 16, 2013 by Brad Friedman
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Certainly this is a step forward for Facebook’s search capabilities. Their search engine has lacked even basic user friendliness since its inception. Whether this is an earth-shattering announcement or not is still to be seen. Of course, the product has to come out of beta and get used by the masses before it can be fairly judged. Let’s wait and see.[read more]

What Facebook’s Graph Search Is All About

January 16, 2013 by Tia Fisher
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Yesterday Facebook announced a new live search engine within the site: 'graph search'. Find out how graph search works, and what are the implications for privacy[read more]

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Social Media Morning Report

January 16, 2013 by Adam Chapman

Wikivoyages launches, when social media backfires, lots about Graph Search, and more.[read more]

Facebook vs Big Tech: One Generalist to Rule them All?

January 16, 2013 by Chris Horton
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Can Facebook, with its huge army of active social users, provide all of the online services that are most relevant to their daily lives? Can they be everything to everybody? Can Facebook (and by implication, Zuck) become the Internet’s Generalist in Chief?[read more]

 
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