podcast

Sodexo is the world’s 20th largest employer, processing roughly 20,000 job applications each month. They started using social media for recruiting in 2007 to develop deeper relationships with the talent community by communicating with them on their preferred social network. Social Media Recruiting Topics Discussed:  The...[read more]

Host Ken Heinrich and social media expert Tania Moreno discuss how businesses are using social media.[read more]

Jason Mills

The growth of expense reporting software company Expensify was built on more than the features of its product. The company creates advocacy among employees within customer companies to influence those responsible for procurement. This activation, along with responsive support - via email, online videos from Grovo and webinars - supplants the need for a traditional sales organization. In this conversation, Jason Mills of Expensify and I take a deep dive into the company's non-traditional — and rather successful — marketing approach.[read more]

"The ideal American entrepreneur type thing" features podcaster and online book reviewer Alex C. Telander, bookbanter.net/. Part of Elastic Lab's Culture of Content Creation series on digital content creators. Filmmaker: Alex Simpson[read more]

"This new voice thing" features podcaster Brad Pendergraph, wholelotofnonsense.com. Part of Elastic Lab's Culture of Content Creation series on digital content creators. Filmmaker: Chris Cavallari, filmosity.com[read more]

"They're sick of the hype" features Brad Christian, founder of Ellusionist, ellusionist.com/​. Part of Elastic Lab's Culture of Content Creation series on digital content creators. Filmmaker: Brandon Katcher, lostsummitfilms.com/​[read more]

"This conversation is new" features ordained minister and podcaster Janetta Cravens Boyd, http://tinyurl.com/3l39rpb. Part of Elastic Lab's Culture of Content Creation series on digital content creators. Filmmaker: Will Boyd[read more]

"Getting the middle people out of the way" features online radio host Frank Thompson, azrhythmconnection.com/ frank.htm. Part of Elastic Lab’s Culture of Content Creation series on digital content creators. Filmmaker: Eric Alfredo, ericalfredo.com/ home.html.[read more]

In this podcast interview, a conversation with Rob Reed, a social media marketing consultant and green blogger who authors the blog MaxGladwell.com.  Rob talks about how he came up with the name "Max Gladwell" and what it means, talks about how new technologies like "Twitter" are creating a positive impact on people's lives, and...[read more]

Just posted in the wiki here.[read more]

Welcome to the eighth edition of Social Media Today, the official podcast of the Social Media Collective. In this episode we chat with Julia French, social media early adopter and well-connected Valley girl.Do subscribe to our feed - we'll be interviewing a new member of the Social Media Collective each week, the podcast is published...[read more]

With all the buzz about Microsoft's “Channel 9,” it might behoove us to take a look at how the 3rd largest software company has tackled social media. SAP's two sites now have more than 700,000 users, and certainly one of Shai Agassi's major accomplishments at the company was spearheading the construction of a social...[read more]

Welcome to the sixth edition of Social Media Today, the official podcast of the Social Media Collective. In this episode (among other things) we learn more about “social application” mashup platform Teqlo with Rob Boothby, Senior Director, Solutions Marketing for the California-based startup.Do subscribe to our feed - we'll...[read more]

When Daniela told me she was going to bring her Executive Clare Hart from Dow Jones to meet with Robert, I was thrilled. I used to be a customer when Clare was the President of Factiva. At the time she was a blogger who was part of the conversation. At one time, she reached out to me via email, a very thoughtful touch from someone at...[read more]