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Taxi Service Apps Disrupt the Traditional Companies

January 29, 2014 by David H Deans

taxi service apps / shutterstock

Although an increasing number of taxis are equipped with embedded telematics units, this is being overshadowed by the rapid rise in popularity of smartphone-based taxi apps, which enable passengers to order a taxi and the driver receiving pick-up requests directly via their smartphone.[read more]

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SXSW: Leveraging Influencers' Social Capital

March 10, 2013 by Adam Chapman

Celebrity endorsements have traditionally been a crude but fairly effective technique. Take a person who’s famous enough and consumers will grant them some authority. But as audiences become savvier, it becomes harder to sell.[read more]

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Social Media Morning Report

January 23, 2013 by Adam Chapman

Job sourcing through social media, two sides of social business software, Facebook's foibles, and more.[read more]

 
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