Vine

A source has leaked to TechCrunch that Facebook will soon unveil the addition of video to their popular and recently-acquired Instagram product. This comes on the heels of a publicized invitation to a June 20th event in which Facebook will launch a "new product."[read more]

social video apps

This week, Spencer and Jacey discuss how brands are using social video apps and the importance of utilizing this technology sooner rather than later.[read more]

Remember back before the internet came along? Some of you are stumped right now, so let me get to my point. There is a reason that for every hour-long show on television, you get 20 minutes (one-third of the viewing time) of commercials. It's because visual engagement is extremely effective and powerful.[read more]

Trying out Vine for Android? It's works fine but still has a few kinks. The best way to find people on the Vine Android App until the search feature is added and bugs are worked out is by locating another user you can follow who may have a first or second association with your intended target. Call up their profile. Locate your intended targets through their account.[read more]

With the announcement of Vine now being available for Android devices, it is only a matter of time before the burgeoning social network takes off even more than it already has. As more users and consumers gain access to the video sharing app, it will be interesting to see how brands embrace the platform and roll out creative and innovative campaigns using Vine.[read more]

Since its release, Vine has performed well. As Stuart Dredge reports for the Guardian, Twitter has declared “that Vine has so far attracted 13m users on iPhone.” Vine has finally arrived on the Android.[read more]

     Interested in learning more about video and content marketing? Join us in Atlanta at The Social Shake-Up! We'll be discussing this topic and more in the panel "All Content is Social: Multiple Screens and The Consistent End-to-End Consumer Experience" on Tuesday September 17th. Use the code SMTLIVE and enjoy...[read more]

We all want to be liked. It’s no different for brands. So it’s no surprise when brands make an attempt to be funny in hopes that the humorous content will be liked and shared by its audience, or even go viral. Don’t get me wrong—I love it when a brand hits comedy paydirt. On the other hand, a steady stream of useful content can create a strong connection between brand and audience, adding meaning to the relationship.[read more]

Although Vine was only released in January, it’s already made an impact in the world of citizen journalism, and it’s easy to see why – its ease of use, length constraints and accessibility make it the perfect platform for people to capture their own news, ready to share it with their friends and family on social media.[read more]

Vine strategy

Vine debuted in January, providing a new micro-video service for its partner and big brother, Twitter. So far, Vine’s rapid rise hasn’t caught the full attention of the sporting world. Lack of strategic thinking could be keeping teams, leagues and athletes from jumping on board.[read more]

It all started with Twitter. Now other micro-sharing platforms, like Vine and Snapchat, are becoming a popular way to share content and communicate with friends, family, and online. What will this trend mean for businesses?[read more]

Tech journalists are busy nowadays. With the launch of Vine a lot of buzz was generated in the market and people are going crazy over it. Everyone is busy creating videos and sharing them.[read more]

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Like the famed intersection, the mixture of Hollywood celebrities and Twitter's new video sharing app Vine is expected to generate some major controversy and sordid history in the coming months. While many people have yet to explore the new app, even fewer people know that it’s already created quite a controversy in its short lifespan.[read more]

Ever since Twitter relaunched Vine a few weeks ago, I've been testing it out on my own and with a handful of client accounts. Since Vine is still so new, I thought you might find my notes on how to get the most out of your time on Vine useful, so I reworked them into this guide.[read more]

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Aside from an initial hiccup immediately after launch, when sexually explicit content found its way onto the app and its Facebook connect feature was removed, Vine has been well received within the online community, especially by brands particularly active in social media.[read more]

Today marks the one-month anniversary of the new mobile app Vine. If your business deems this mobile application’s capabilities fitting to your brand image, by all means, try it out! In order to get the most out of the platform, here are a few guidelines to get you started.[read more]

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When it comes to finding new and creative strategies to incorporate into marketing efforts, brands are realizing that the shorter the message, the better the response from their target audience. With new applications such as Snapchat and Vine taking the digital world by storm.[read more]

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Twiter’s new brain child, Vine, is taking the social media world by storm. Individuals and brands alike are taking to their smartphones, recording six-second video clips and posting via Twitter. Learn the two essentials of Vine filming and shoot a marketing success.[read more]

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Social media and social movements, Vine's porn problem gets addressed, Super Bowl ads' hashtags perform, and more.[read more]

Advocates of social media frequently laud its speed, brevity and immediacy as the driving forces behind its growth. However, the media’s obsession with Twitter often misses one of the most important attributes of the internet: space.[read more]