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People are willing to pay more for higher-priced brands over others. The brand – not the product – determines how much people should pay for it. In order to maximize the value of your product in the market, below are ways on how you could develop your brand equity.[read more]
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“I use hootsuite which allows you the option to "auto schedule" with their peak time algorhytm or you can schedule the time manually. Works great. Hootsuits has so many great options from organizing twitter streams by lists, keywords, user names as well as scheduling, attaching files, shortening links, etc... ”
“As a follow-up, the examples in this article are used with permission from the recently published book Social Business Intelligence: Redicing Risk, Building Brands and Driving Growth with Social Media (© 2013, 191 pgs., hardback, Ascendigm Press). You can read an extended excerpt from the book here.-kg”