MasterCard Worldwide
Q&A with Alfredo Gangotena, Chief Marketing Officer at MasterCard Worldwide
Alfredo Gangotena is chief marketing officer of MasterCard Worldwide, with global responsibility for the company's advertising, sponsorships, promotions, research, insights and digital marketing initiatives.[read more]

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“I use hootsuite which allows you the option to "auto schedule" with their peak time algorhytm or you can schedule the time manually. Works great. Hootsuits has so many great options from organizing twitter streams by lists, keywords, user names as well as scheduling, attaching files, shortening links, etc... ”
“As a follow-up, the examples in this article are used with permission from the recently published book Social Business Intelligence: Redicing Risk, Building Brands and Driving Growth with Social Media (© 2013, 191 pgs., hardback, Ascendigm Press). You can read an extended excerpt from the book here.-kg”