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Beyond “Buzz”: Five Key Social Business Intelligence Considerations

March 22, 2013 by Mark Harrington
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Social "buzz" won't typically deliver strategic, actionable insight. Companies are realizing they need advanced social intelligence to make decisions, set strategy and drive innovation. Here are five key considerations for organizations looking for an advanced social intelligence solution.[read more]

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5 Social Business Intelligence Myths Holding Businesses Back

March 13, 2013 by Kevin Glacken
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With significant advancements in both technology and methodology surrounding the ability to filter, classify and structure the daily flood of open social commentary at a scale never before possible, several one-time truths related to social business intelligence (SBI) have now evolved into myths.[read more]

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