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Tweets Shrink Again for Marketers: What the FTC Says About Ads
Your tweets are about to get shorter again... for marketers, anyway. The Federal Trade Commission now says tweets promoting products or brands need a disclosure label. So how many characters will that leave you to talk about your brand?[read more]

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“I think the interesting thing to note here is that mastering social media is not the same as mastering social media marketing. 10,000 hours on social media will not necessarily make you a master in marketing via social media, yet getting the training and experience necessary to become an expert at the marketing aspect is difficult because there is no one out there really teaching it.”
“I think Mayer is actually doing a great job of injecting Yahoo back into the conversation by making it a "hot topic" again. Full disclosure, I've always liked Yahoo but any property that's been around for that long has to fight against the perception that it's outdated, lest it be resigned to the dustbin of history like AOL.”