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television advertising


Does Facebook Need the Power of Television?

December 17, 2013 by Rob Sutter

Facebook and TV?

It goes without saying but the conventional way of watching television has slowly but surely faded away. With such services as Netflix and Hulu, people do not have to worry about setting up schedules for the sake of catching the latest episodes of the thrillers that they enjoy.[read more]

More Proof that Television Advertising is Alive and Well

March 19, 2013 by Steve Olenski

Photo credit: ccharmon

Despite those who continue to predict the end of television advertising, it remains a very popular choice. Almost two-thirds (62.4% to be precise) of all advertising dollars spent by the major media buyers is spent on television advertising.[read more]