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Marketing Lessons from 2013's Hottest Words [INFOGRAPHIC]

December 18, 2013 by Irfan Ahmad

2013's Hottest Words

From trending acronyms that exposed isolation fears to the Miley Cyrus-inspirited dancing infiltration of social media video, not only were these the top used phrases of 2013, but this new wave of pop culture united brands and individuals across multiple social networks.[read more]

Marketing Buzzwords from Mashable [INFOGRAPHIC]

May 27, 2013 by Douglas Karr

Terms like agile marketing, infographic and gamification aren’t marketing buzzwords, they’re actual terms that every marketer needs to fully understand. Some of the other terms are buzzworthy, but still not that bad. I like the term snackable content… we often refer to minigraphics – infographics that are very focused on a single piece of data rather than the entire story.[read more]

Buzzwords Decoded: Ten Social Media Terms To Know

April 30, 2010 by Marketing Leadership Council

Whether you want to get smart or sound cool, here's what ten commonly used social media buzzwords mean in layman's terms.  What other jargon is your digital agency (or, more likely, your 14 year-old) throwing your way? 1.  Social Graph: A visual representation of the different connections that an individual has within a...[read more]

Weblebrity and the Real World

October 9, 2008 by Brian Cross

A colleague of mine recently sent me the 10 signs you may be a Weblebrity.  Defined in the email as "...a new buzzword that has been spawned defining someone who's well-known online but perhaps not in the real world."  A few highlights: #4. You stopped thinking about yourself as a person years ago.  Now you're a "brand...[read more]

How Does Viral Marketing Work?

February 13, 2008 by Matthew Peters

Um, it happens when people watch videos on YouTube, right? Close. Viral Marketing is quite the buzzword right now, but I am surprised how many people I talk to misunderstand the basics of how the process works. The concepts that YouTube is the sole repository of viral videos, or that “it's all about” being someone's friend on...[read more]

“Search Wars: The Fight For the Third Page”

December 18, 2007 by Christopher Lynn

Get ready to add another marketing buzzword to your list. Last week's announcement of Google Knol launched the first bout in the struggle to control the Third page. While not as electrifying as the Third Rail, not grabbing control of the third page could be equally threatening to GOOG's quest for world-domination. For those of you...[read more]