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Seven Reasons Email is Anti-Social

February 16, 2014 by Angelo Fernando

Ever lost an email, or had someone send you an email to ask you to resend an email from a few weeks ago? Even the ones who say ‘I need three days to catch up with my email.” So I’ve come to the conclusion that email is one of the most not-so-social communication tools we have ever welcomed into our lives.[read more]


5 Steps to Writing Email Copy that Converts

April 8, 2013 by Sasha Zinevych

The ROI of email is still around $44.25 for every dollar invested, and customers who read emails from brands spend an average of 85% more while shopping. Investing in improving the content in your email outreach efforts may be the sharpest marketing decision you makes this year.[read more]