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Social Shake-Up


The Social Shake-Up: Photos from the Conference!

October 16, 2013 by Robin Fray Carey

Brian Solis and Robin Carey at The Social Shake-Up

Did you miss out on all the Social Shake-Up fun in Atlanta this year? Fear not: our excellent photographers captured the panels, keynotes, networking, fantastic attendees and brilliant speakers for your perusal. Be sure to join us in 2014 for your chance to be snapped for posterity next time![read more]


We Shook It Up! [VIDEO]

October 10, 2013 by Robin Fray Carey

Social Shake-Up Logo

Many thanks to all of you who joined us last month for the first ever Social Shake-Up event sponsored by Social Media Today. Over the course of two and a half days we heard from 136 speakers spanning 38 panels in addition to 3 workshops and 4 keynotes. Enjoy this compilation of highlights.[read more]

Driving Customer Advocacy in a Social World: Reflections from the #SocialShakeUp

September 25, 2013 by Brian Vellmure

In Atlanta for the #SocialShakeUp

I was privileged to be a panelist on a session titled “Can you build a better advocate through social media?”, with Anneke Seley, Emily Yellin, and Natascha Thomson, moderated by Kai Petzelt, and creatively crowdsourced by SAP. The session title introduces an important question: “Can you build a better advocate through social media?”[read more]

What Is a Social Media Advocate? Learnings from the #SocialShakeUp

September 24, 2013 by Natascha Thomson

Social Shake-Up crew

This is a tweet summary of the #SSUAdvocate panel at the Social Shake Up 2013. The most tweeted sentence came from Emily Yellin: "An advocate is somebody who tells the truth about your product." See what other panelists had to say on what an advocate is.[read more]


The Relevance Emergency: Gen X in a Millennial World

September 23, 2013 by Denise Holt

Greg Shove, SocialChorus

Last week, I had the pleasure of sitting down with Greg Shove, Founder and CEO of SocialChorus, to discuss social advocacy. However, the conversation took an interesting turn when I asked him to dive deeper into the subject of professional relevancy.[read more]


Empowering Your Most Passionate Advocates

September 20, 2013 by Paul Dunay

Gregory Shove, CEO of Social Chorus

At the Social Shake-Up Conference I had a chance to sit down with Gregory Shove, Founder and CEO of SocialChorus, to discuss his panel called Throwing Open the Floodgates: Empowering Employees, Your Most Passionate Ambassadors. The following is a transcript of our conversation.[read more]

The Social Shake-Up Spotlight on the Expanding Skillset of the Marketer of the Future

September 19, 2013 by Martin Jones

The marketer of the future...

The evolution of marketing is constant and rapid in the modern business world, but the long-term outlook for the industry also changes at this accelerated pace. Given this constant evolution, a panel at the Social Shake-Up conference in Atlanta sought to explore whether or not a "Frankenmarketer" would ever be created.[read more]


Ford Motor Company Wins First Social Enterprise Shaker Award at The Social Shake-Up

September 18, 2013 by Suzie McCarthy

Dirk Shaw and Robin Carey

Social Media Today honored Ford Motor Company with the First Social Enterprise Shaker Award during the Social Shake-Up Conference. Robin Frey Carey, CEO of Social Media Today, presented the prestigious award to Dirk Shaw, WPP/Ogilvy Global Team Ford during closing ceremonies on September 17.[read more]


What It Means to Become a Socially Enabled Enterprise [STUDY]

September 18, 2013 by Vanessa DiMauro

Research study presented at Social Shake-Up

Social Media Today’s inaugural Social Shake-Up conference in Atlanta examined the impact of social business transformation on the enterprise. A highlight was having an opportunity to share the early results of The Socially Enabled Enterprise – we, Leader Networks, did in partnership with Social Media Today and Oracle.[read more]


Participate in the #SocialShakeUp Through Our Panel Tweetchats!

September 16, 2013 by Suzie McCarthy

#SocialShakeUp hashtags

With 6 tracks, comprised of 38 panels and over 125 speakers, there's a lot going on at the Social Shake-Up! But even if you couldn't make it to Atlanta, you can still participate in all the lively discussions through our tweetchats, from which our audience moderators will draw questions and talking points. So join the conversation![read more]


#SocialShakeUp: 10 Key Learnings from MasterCard, Xerox and Get Satisfaction

September 16, 2013 by Christianna Giordano

#SocialShakeUp panel takeaways

This morning’s session featured Jason Bartlett, Vice President, Global Social Marketing, Xerox; Andrew Bowins Senior Vice President, External Communications, MasterCard; and Wendy Lea, Chief Executive Officer, Get Satisfaction. Here are 10 quick bites of brilliance (easy to digest, easy to tweet!) of the key learnings.[read more]


Don't Miss These 4 #SocialShakeUp Sessions

September 13, 2013 by Natascha Thomson

The Social Shake-Up

Only a few more days until The Social Shake Up 2013 Conference takes place in Atlanta. While this is the first time Social Media Today is putting on this summit, it looks like they got the who's who of social media to participate. Here are four sessions you won't want to miss - including hashtags for those who want to follow online.[read more]


The Social Shake-Up Will Put Social Into Business Context and Point to the Future of Business

September 10, 2013 by Robin Fray Carey

Starting September 15, Social Media Today will seek to find all the ways that social media is changing the ways we act in the world at the Social Shake-Up. We will have perhaps the most stellar line-up of big-picture technology and social networking thinkers ever assembled in one place.[read more]


Tweetchat Tomorrow: #SocialShakeUp Preview

September 9, 2013 by Robin Fray Carey

Tweetchat sponsored by MasterCard

Welcome to the world of social media, where the neon sign still blinks: BETA. For all of you willing to explore the boundaries of the BETA of social business, and who feel like you have something to contribute to this discussion, you’ll find your fellow travelers gathering for a pre-conference discussion on #smtlive tomorrow at noon EST.[read more]


Interview with Tim Minahan, CMO of SAP Cloud

September 9, 2013 by Craig Downing

Traditional relational or structured data from internal transactional systems may have served as the foundation for marketing efforts in the past, but the unstructured and community-generated information accessible through social media is the future.[read more]

Why You Need Social Media Strategy

September 9, 2013 by Ric Dragon

The Social Shake-Up is almost here!

I hope you can join us in Atlanta on September 15th, 2013 for a special 3-hour workshop as part of the Social Shake-Up, put on by our friends at Social Media Today. To receive a special discount for the conference and workshop, please click here and use the code: DRAGON. See you at the Shake-Up![read more]

The Social Shake-Up Conference: Why You Should Go

August 28, 2013 by Vanessa DiMauro

The Social Shake-Up is coming!

What happens when social media marketing, social business and social operations collide? The Social Shake-Up Conference 2013 in Atlanta on September 15-17th. And it is especially thrilling that online community is at the forefront of this conference agenda - it even has its own track![read more]


Why Your Network Is Critical to Your Future: A Conversation with Porter Gale

August 22, 2013 by Paul Dunay

Porter Gale

I had a chance to sit down with Porter Gale former VP of Marketing for Virgin America and author of the new book, Your Network is Your Net Worth to discuss some of the topics that you will see at the Social Shake-Up Conference. The following is a transcript of our conversation. Enjoy![read more]


Frank Eliason of Citi on the #SocialShakeUp [VIDEO]

August 21, 2013 by Suzie McCarthy

Frank Eliason and Robin Carey 

Within the world of social media, Frank Eliason stands out as one of the great thought-leaders. Active in the social media world since it’s inception in 2007, Frank spoke with Robin Carey about the way the Social Shake-Up has changed the conversation about social media within corporations from “if” to “how”.[read more]


The Importance of Purpose

August 20, 2013 by Robin Fray Carey

The purpose of The Social Shake-Up is not only to discover the many ways that large businesses are incorporating social into their practices, but also to demonstrate that all this disruption is actually working to improve the ways that companies act in the world – for shareholders, for customers and for all the rest of us.[read more]