business models
SXSW News: Billy Corgan Joins Brian Solis to Discuss The End of the Music Business as Usual
I’m proud to announce that Smashing Pumpkin’s Billy Corgan will join me on stage to discuss “No More (Music) Business As Usual” and I hope you can join us. We’ll discuss key themes from the new book as it relates to the music industry and how Billy Corgan and The Smashing Pumpkins plan on shaking things up. [read more]
Challenging the old media business models
There are quite a few media business (revenue) models which come in different classifications and structures, but i find this diagram organized by Paul Bradshaw most suitable to discuss the subject, mainly because it is very clear, informative and well structured. (Source: Paul Bradshaw) Most of the models like advertising, affiliates... [read more]
It's all about the business model...how television 2.0 can make money...
This all came from two articles by two of my Twitter connections, starting with Charles Arthur writing on the Guardian website about the need for television companies to come to terms with filesharing. In it, he suggested TV media firms could make low quality versions of their shows available as they are broadcast as a way to encourage... [read more]
The Mistake That Some Startups Make
From an investment perspective it has always bothered my that some startups launch with the goal of first obtaining scale, and only later introducing advertising or other form(s) of monetization. However, this strategy has also bothered me from my perspective as user. It wasn't until now that I knew why.<?xml:namespace prefix... [read more]
All SAP Day in New York City - We're Not in A1S Anymore, Dorothy
First off: I love the name. It's not cute, it's real English, it fits with the rest of the SAP solution platforms names which all start with the word “business,” it's direct, and it even has “meaning” — because as a Business By Design customer, I will be able to design and customize my solution, according... [read more]
Jonathan Salem Baskin is an author who writes a regular column on Advertising Age & posts on his award-winning blog. More »
John Bell heads up the 360° Digital Influence team & teaches graduate studies in Digital Influence at Johns Hopkins University. More »
Don Bulmer is Vice President of Communication Strategy at Royal Dutch Shell More »
John Byrne is chairman & editor-in-chief of C-Change Media Inc. & the author or co-author of eight books. More »
Gini Dietrich Gini Dietrich is the founder and chief executive officer of Arment Dietrich, Inc. More »
Vanessa DiMauro is the CEO of Leader Networks & has been creating successful online communities for over 15 years. More »
Maggie Fox is the founder and CEO of Social Media Group & was named one of the Top 100 Marketers in Marketing Magazine. More »
Laurent Francois I lead the marketing&development hub @ Express Roularta Services, a media company. I focus on 2 main brands (L'Express, More »
Rachel Happe is a Co-Founder and Principal at The Community Roundtable & a blogger at The Social Organization. More »
JD Lasica is a consultant who is considered one of the leading authorities on social media & user-created media. More »
Brian Solis s author of Engage and is recognized as one of the most prominent thought leaders & authors in new media. More »
- YOU
- David Amerland
- Jay Baer
- Rohit Bhargava
- Andre Bourque
- Sandy Carter
- Vanessa DiMauro
- Debra Ellis
- Paul Fabretti
- Cliff Figallo
- Maggie Fox
- Brad Friedman
- Urs E Gattiker
- Paul Gillin
- Zohare Haider
- Rachel Happe
- Shel Holtz
- Edwin Huertas
- John Jantsch
- Beth Kanter
- Sandy Miller
- Rohn Jay Miller
- Pam Moore
- Steve Olenski
- Brett Relander
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- Brian Solis
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About Social Media Today





“Up until this point we have always understood content through the lens of the distribution channel it sat within. The channel, in fact, gave its name to the content (TV is a form of distribution but we think of it as a form of content) - or, as per your reference to McLuhan, "the medium was the message". The social media revolution is all about the liberation of content from its means ...”
“Alternatively, and this is what I believe, GM is simply not very good at Social. The easiest way out of that situation might well be to blame the tools, rather than the craftman. From what I've been observing, GM has been using Facebook, and especially their brand pages, as little more than a glorified megaphone. ”