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user-generated content

Brand Journalism: User-Generated Content

January 22, 2014 by Gini Dietrich

 User-generated content.

We tend to think, “Oh no! There is a new thing out and now I have to figure it out!” But, like almost everything out, user-generated content is not new (nor is brand journalism). Think about it like you would customer testimonials, employee stories, frequently asked questions, email conversations, and photo sharing.[read more]

Tips for User-Generated Content and Original Content

August 15, 2013 by Gini Dietrich
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Users, we want your content!

Reposting user-generated content works really, really well. That said, I don’t recommend that’s all you do. While people appreciate roundups because it leads them to articles, podcasts, and videos they may have missed, they also want to hear from you.[read more]

When User-Generated Content Goes Too Far

March 4, 2013 by Jameson Brown

Attention, community managers: don't go nutzo with user-generated content. Because as transparent and effective as it can be, it can also be lethal to your brand or organization if overdone or done poorly. Follow these tips to make sure your brand isn't lost in the crowd(-sourcing).[read more]

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4 Reasons Why Yelp Will Win Out Over Foursquare

October 18, 2011 by Jake Wengroff
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The battle for user-generated reviews and check-ins continues unabated, though Yelp will eventually win the race over Foursquare.[read more]

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Blottr Expands Its Citizen Journalism Platform to More European Countries

October 17, 2011 by Sidrah Zaheer

Blottr is one of the citizen journalism websites based in the UK. Most of the citizen journalists on the site are from the UK, but it does have international presence with bloggers or “Blottrers” from other countries. The citizen journalists collaborate and report on the news based on their own community and location and other...[read more]

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Exclusive Podcast: Discussing Influence with Peter Auditore, Head of SAP's Business Influencer Group

April 13, 2011 by Lou Dubois

[read more]

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Experience on the Edge Podcast #2 - Industry Cuts and Bruises, Lists, and the Left Brain

September 15, 2010 by TheCustomerCollective Admin

Segment 1 – Opening Gun This time around I rip some marketing, public relations, analyst relations firms and read some seriously stupid emails I got from people who claim to represent vendors one way or the other. I also point out that it is a likely fatal mistake to ignore either longstanding industry veterans or up and coming...[read more]

The down side of being a “killer app” like YouTube

April 18, 2008 by Angelo Fernando

There was a sad piece of news yesterday about an accident in Peoria hat involved students trying to “make it” by performing a stunt filmed with the idea of uploading it to YouTube. I can see where the whole concept of user-generated creativity, and the lure of 15-minutes of fame will give sites like YouTube a bad name. You...[read more]

Cult of the amateur: provocative idea, wrong lens

January 23, 2008 by Angelo Fernando

If you loved Wikinomics, you've got to read Andrew Sheen's “The cult of the amateur.” It forces your brain to take a compare the seductive arguments about knowledge democratization, and the decline of social values as a result of user-generated content. On the face of it Sheen is a cross between Vincent Bryan Key (Subliminal...[read more]

How Flickr Helped Confirm my Honeymoon

December 18, 2007 by Lisa Braziel

For those of you who don't know, I'm getting married this June on Flag Day (that's June 14 for those who don't keep up with random holidays). So in the pursuit of getting all of my to-do's crossed off, I've recently been on a hunt for a honeymoon location with the following criteria: Out WestA cabinAs close to mountains and lakes as...[read more]

Social networking has potential to drive mobile revenues, but also to add to network woes

November 22, 2007 by Shawn Sires

Social networking has experienced an explosion in popularity online; by the end of 2007 there are expected to be 230 million active memberships to such online sites. MySpace, Facebook, YouTube and Flickr are some of the main networks online, but there are many different variants, catering for a huge variety of different tastes and...[read more]

The Content Wrangler: Wikis For Documentation? Anne Gentle Provides Some Examples [del.icio.us]

November 9, 2007 by Stewart Mader

"Anne provides links to several wikis used by companies to provide product documentation, announcements, and software updates. These sites often allow—even encourage—user-generated content."Link to original post[read more]

User-Generated Presentation

February 26, 2007 by Maggie Fox

I have to Google this phrase to see if anyone else has been using it, but it's a model I'm going to try out at the capCHI conference I'm presenting at in Ottawa on April 13th. Here's the abstract for it:Join Social Media expert Maggie Fox, founder of Social Media Group, Canada's first agency dedicated exclusively to helping companies...[read more]

 
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