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Sports & Entertainment Industries Use Beacons to Implement Location-Based Marketing

February 8, 2014 by Drew Beechler

Beacon technology is evolving quickly in the mobile industry as companies from Apple to PayPal are developing beacon hardware. Beacons are a piece of hardware that use Bluetooth connections to send messages directly to a smartphone or tablet.[read more]

Social network's solution to business

March 26, 2008 by Michael Zeuthen

There has been much talk of business on social networks over the last six months, but as of yet nothing has progressed. Facebook released Pages and the beloved (and mostly discontinued) Beacon. Linkedin is giving more thought to businesses, but still hasnt developed a true business solution. A business needs very little on the social web...[read more]

links for 12-05-07 (Facebook falling from grace)

December 5, 2007 by Paul Chaney

It seems everyone is taking "pokes" at Facebook nowadays, including me. Not that it's undeserved considering the panoply of missteps lately. In case you're interested in following the meme, here are some links to leading voices: More Facebook Advertisers Bail from Beacon... (TechCrunch) Where the hell is Mark Zuckerberg and Facebook?...[read more]

“Zuckerberg Plays Jetman While Facebook Burns”

December 5, 2007 by Christopher Lynn

On Tuesday, Facebook took the hardest bashing of it's short history, with FORTUNE's Josh Quittner echoing the rest of the blogosphere in a post ruefully titled “RIP Facebook?” This follows Monday's news that Facebook confirmed a finding by security firm Computer Associates that Beacon still sends information back to...[read more]

Feeling Heat: Why Facebook Changed Controversial Ad Program to Opt-In Only

December 5, 2007 by JD Rucker

Whether you use Facebook or not, you should be watching these developments.  What happens with Beacon over the next few weeks will make a huge difference in how internet users are treated by websites and their advertisers.  It almost made it through the month of November without succumbing to pressures to make changes. Almost....[read more]

Dennis McDonald's "Personal Data Ownership" Posts

November 26, 2007 by Dennis McDonald

By Dennis D. McDonald One of the longest running blogging interests I've had is “personal data ownership” — the idea that people who communicate online should be able to own and manage information about themselves. If they want to publish and sell their personal data, or take advantage of its commercial value, they should...[read more]