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negative keywords

Using Negative Keywords For Better PPC Results

December 28, 2013 by Shell Robshaw-Bryan

Pay Per Click Advertising

When running a pay per click campaign, using negative keywords is an absolute must. As more of us are forced into bidding on only the most popular keywords, use of broad match types is often necessary and to get the best results, you’ll need to specify negative keywords too.[read more]

 
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