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facebook demographic changes

Facebook Turns 10! Ten Facts to Consider

February 1, 2014 by Frederic Gonzalo

Facebook Turns Ten

It’s already been 10 years since Mark Zuckerberg and associates came up with the revolutionary concept of Facebook. It soon became mainstream, morphing into a multibillion dollar company traded at the New York Stock Exchange and taking hold in the lives of over 1.28 billion users across the planet.[read more]

Why Associations Need to Revisit Communication Strategy in 2014

January 20, 2014 by Maggie McGary

Communications Strategies

I've been "doing" social media in the association world for six years now and if I had a dime for every time I've heard the comment "but our members are older and aren't using social media," I could probably retire right now. Associations use that "truth" to justify the status quo.[read more]