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Jill Rowley on Social Selling and Social Business (Part 2)

February 4, 2014 by Michael Procopio

Jill Rowley (photo: Business Insider)

"The way that social selling can be relevant is via content, and so content is really the currency of the modern sales professional," says Jill Rowley. "And this is content that helps frame the buyer's thinking around either problems or opportunities that the buyer may or may not even know she has."[read more]

 
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