travel
Online Resources Key To Travel Decision-Making
In January 2013, TripAdvisor conducted its biggest traveler survey ever, with over 35,000 participants from around the globe answering questions about how travelers plan upcoming trips, use social media or mobile devices prior to, during or after their travels. Here are some interesting findings.[read more]
Leveraging Social Search: How Google Plans to Dominate the Travel Sphere
Since purchasing ITA Software in 2010, Google has been showing clear signs of its intentions to dominate the travel industry. Google search on the road.[read more]
Travel, Social Media and the Online Newsroom
People are always asking me for good case study / best practice online newsrooms and the following sites, in my opinion, provide a good framework for how best to integrate social media into your online newsroom.[read more]
The Swedish Twitter Experiment Is Stupid
Social media is a powerful relevance and referral tool for both leisure and business travelers. Sweden's Twitter campaign fails on both fronts. Here's why, and what it can do about it.[read more]
The Future is Already Here... Utilizing Social Media to Travel Abroad
"The future is already here" features Tom Meyers, editor and founder of Eurocheapo, eurocheapo.com/. Part of Elastic Lab's Culture of Content Creation series on digital content creators. Filmmaker: Sarah Silbert, youtube.com/user/theupstartcrow.[read more]
Time Zones and Social Media - Making it Work
As an active Blogger and Social Media geek, my process requires me to keep up with the news of the day, contribute to ongoing conversations in Social Media, write my take, and then get the story out there. But, with an 18 hour time difference, if I do these things in real time, it's likely most of my intended audience will not see my work. To make up for the time problem I use a number of tools that help me adjust...[read more]
How are Travel Brands Using Social Media for Marketing?
"Social Media has always been an attractive avenue for travel brands. The prime reason is that travel is a very social experience both as a purchase as well as an activity. People consult their friends for travel recommendations and seek their advice for places they should visit, airlines they should prefer and hotels they should stay. Moreover, people travel with their friends, make new friends during trips and travelling together (at least for holidays and leisure) is always considered more exciting that travelling alone."[read more]
Planely: A social network that does one thing
Today I discovered Planely, a simple social network with a simple mission: Connect passengers on flights so they can carpool to the airport, get together at the terminal, or share cabs upon arrival.[read more]
Redefining the Rental Property Marketplace Using Social Media — Part 1 — A Conversation with Caroline Allison of Viscape
Do you love to travel? I do and have had the opportunity to set foot on four of the seven continents and will touch all seven before I leave this planet. Caroline Allison has a similar passion for travel, so much that she created Viscape to help people connect and become better educated about the places they are going.Viscape is social...[read more]
aloha aloft fans!
aloft Dulles-North offers something bold and new to the culture-conscious traveler alienated by cookie-cutter, one size fits all experiences. As a vision of W hotels is a sassy * savvy * space, offering intelligent design, accessible technology, and a social atmosphere of comfort and convenience. The aloft will open...[read more]
What About All of Those Niched Networks? (20 lesser known communities)
Lately I feel like you can't find any news about networks with less than 10 million users or with anything other than a general purpose. If the niched networks are thriving, they're not getting much media attention. I used to be convinced that the niched social networks would be so strong that they would provide serious...[read more]
Travel Diary and Dopplr
Travel happens. Dopplr is open to the public and I activated an account today. What's Dopplr? A social travel site that allows you to share information about being on the road with others in your network. I set up entries for 2007 as well as trips I've scheduled through July 2008. In retrospect, I hadn't...[read more]

About Social Media Today










“I think that Twitter is one of the best ways to market your brand. With the character limit, businesses and marketers can get right to the point on what they are promoting, while using relevant hashtags. Using hastags is a criticical part of the social media marketing process because every Twitter user uses relevant hashtags to look for interests. And then they will be able to see relevant ...”
“Hi Barry,I have been laughing about that chart for two weeks now. You are SO right on! If you think reading it all was tough - and from your excellent summary I can tell you read more of it than even my own father did - can you imagine what writing it was like? Our most important objective behind publishing a TOME of such great length was to give people something to use - not read all at ...”