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Blogger Outreach Horror Stories

December 18, 2013 by Kristen Matthews

Blogger Horror Stories

It’s my goal for everyone reading this post to never be called out publically on Twitter for composing a horrible pitch. The following “short stories” are stories I’ve gathered from both PR pros and bloggers telling me about their experiences with blogger outreach gone bad.[read more]

Blogging Lessons from Jesus and Einstein

June 3, 2013 by Mike Allton

sermon on the blog?

When we are teaching our clients in our blog posts, we have to be genuine and helpful. We have to provide the kind of information that our readers are asking for, and at the same time, we have to be clear about what it is we want.[read more]

11 Ways to create great blog content

May 1, 2010 by Chris Street

I've long been an advocate of the power of blogging, but when you're posting three times a week — or even trying to muster up something original once a week — it can be hard to consistently create compelling content for your blog posts. We all have ‘off' days, times when the creative juices aren't flowing...[read more]

Blogspotting is right: talk to the B-list bloggers

February 13, 2008 by Blog Biz

Unless you've got a private line on a big-name blogger like Scoble, the chances getting him to notice you, your company, your product, or that facebook message you sent him last week is pretty damn small. The fact is that “A-list” bloggers are inundated, and no matter how cool you are, there are a lot [...]Link to original...[read more]

Raw PR

July 26, 2007 by Peter Himler

The Social Media Collective got its dander up a few weeks back when one of blogdom's more respected pundits had the audacity to use her authoritative blogging pulpit to advance the interests of a paying client. She disclosed the arrangement, but nonetheless took a beating in the online court of public opinion.This blogger didn't see...[read more]