About Social Media Today
graphics
The 15 Worst Marketing Stock Photos of 2012
Actual photos of your employees are 95% more effective at converting prospects into leads than stock photography, and there’s no excuse not to break out the old digital camera and snap a few quick photos.[read more]
Visual Identity, and Color? Yes, Have Some!
Through the many years of industrialization, countless business owners and marketers have spent an immeasurable amount of time and money creating effective visual content. Logos have been licensed retaining certain companies identity, and along with those logos, color palettes.[read more]
Top 5 Ways To Make Your Facebook Page Stand Out
"There are actually countless ways you could customize your page, depending on how creative you are. However, below I have outlined what I feel the top 5 things you should do TODAY to customize your social media presence and stand out from your competition."[read more]
iOS App Loopcam and the Animated GIF
"Call it nostalgia or simply a desire to root for the underdog, the fact remains, Loopcam is new, on the rise and trailer loads of fun to use. It’s taught me to not always expect that new web offerings be fully baked and sometimes, it’s the limitations and idiosyncrasies of a service that truly defines it’s value."[read more]
Visualizing intangibles, a huge marketing opportunity
We writers tend to think that anything can be explained away with a sentence, a headline, a turn of phrase. But I am also a huge believer in information graphics and icons. Often a few lines with a Sharpie on the back of a napkin can tell a story much, much better than a few PowerPoint slides. Or an ad. (seen the napkin visual in a...[read more]
Ubuntu deleted my Windows partition!
I installed Ubuntu (a Linux distro) on my Vaio a few months back and loved it. It was fast, it was stable and I felt I was achieving a certain amount of geeky street cred for using it! Then, more recently there was a new version of Ubuntu released - 7.10. I upgraded to 7.10 and found the experience even better. I booted into the Vista...[read more]
“I use hootsuite which allows you the option to "auto schedule" with their peak time algorhytm or you can schedule the time manually. Works great. Hootsuits has so many great options from organizing twitter streams by lists, keywords, user names as well as scheduling, attaching files, shortening links, etc... ”
“As a follow-up, the examples in this article are used with permission from the recently published book Social Business Intelligence: Redicing Risk, Building Brands and Driving Growth with Social Media (© 2013, 191 pgs., hardback, Ascendigm Press). You can read an extended excerpt from the book here.-kg”